loyalty programs

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  • Making Elite with Marriott, IHG and Hilton


    Loyalty TravelerAuthority Authority: 522
    Elite status is the primary way to earn more points and benefits from hotel loyalty programs. Elite members earn 10% to 50% more bonus points per dollar in hotel spend. High elite status brings many additional benefits with hotel stays including complimentary breakfast, free room upgrades, welcome gifts and free ...
    1 week ago
  • Nordstorm improves on its customer loyalty program


    Incentive Marketing News from LoyaltyworksAuthority Authority: 104
    Customer incentive programs have had a pronounced role in the retail and fashion industry for quite some time, and Nordstrom recently announced its plans to make significant improvements in its fashion rewards program by offering attractive benefits on all tiers. The Seattle leader in fashion specialty retail ...
    1 week ago
  • Hilton, IHG, Marriott: Earning Base Points and Miles


    Loyalty TravelerAuthority Authority: 522
    The second post in comparing the mega-chain hotel loyalty programs of Hilton, IHG and Marriott is a look at earning points and miles in each program. These three hotel chains are grouped together for comparative purposes based on their size, each hotel chain with more than 3,500 properties worldwide and a ...
    1 week ago
  • Who Cares About Brand Loyalty?


    VIPdesk BlogAuthority Authority: 97
    ForeSee, one of the powerhouses in customer satisfaction surveys, came out with their 2011 e-retailer holiday assessment not too long ago. There were some big increases (Amazon.com, Avon, QVC, Apple, JC Penney), some significant declines (Netflix, Gap, Overstock), and a lot of good information about how the ...
    1 week ago
  • Starbucks Loyalty Fail


    NeuromarketingAuthority Authority: 445
    Starbucks knows a thing or two about loyalty. I’m a Gold Card member, and enjoy the free refills as well as the periodic free drinks I accrue by using it. (Green Card members get the refill benefit, but not the free beverage after every 15 purchases. In addition, Gold Card members get a personalized card [...] ...
    1 week ago
  • Starbucks Loyalty Fail


    SEO LinkTagsticAuthority Authority: 142
    Starbucks knows a thing or two about loyalty. Im a Gold Card member, and enjoy the free refills as well as the periodic free drinks I accrue by using it. (Green Card members get the refill benefit, but not the free beverage after every 15 purchases. In addition, Gold Card members get a personalized card [...] [ ...
    1 week ago
  • Top 3 reward program tips for small businesses


    BizReportAuthority Authority: 497
    Small businesses can employ rewards and loyalty programs just as powerful as national brands. SparkBase is a platform which helps local and small businesses process and build loyalty programs so that merchants get the biggest bang for their reward buck.
    1 week ago
  • Hilton, Marriott and IHG Hotel Brand Market Segments


    Loyalty TravelerAuthority Authority: 522
    Over the next few weeks I will compare aspects of different hotel loyalty programs. While it is easy to look at the different websites and compare member benefits, the proportion of hotel brands and their market segment as a proportion of hotels participating in a hotel loyalty program tends not to be as well known. ...
    1 week ago
  • British Airways 30% Avios Points Bonus Offer to Transfer Membership Rewards Points


    MaximizingMoney.comAuthority Authority: 495
    American Express Membership Rewards members can receive 30% bonus British Airways Avios points when you transfer Membership Rewards points into the Executive Club through January 31, 2012. You’ll receive 1,300 Avios points when you transfer 1,000 Membership Rewards points into your Executive Club account by January ...
    2 weeks ago
  • How reward programs can impact SMBs


    BizReportAuthority Authority: 497
    Small businesses are looking for better ways to compete, especially in the online space where consumers arent necessarily looking for a big-name-brand - theyre looking for the right price. One way to engage consumers and keep them engaged is through a rewards program, a big brand tactic that small businesses should ...
    2 weeks ago

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