marketing your book

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Latest blogosphere posts tagged “marketing your book”

  • A tip if youre trying to find an agent


    Time to WriteAuthority Authority: 129
    Here’s a little snippet from the free newsletter, PublishersLunch, which usually comes out daily:   GwendolynHeasley will join Artisans and Artisans as an agent, focusing on young adult. Her owndebut YA novel, Confessions of a TeenageRecessionista , was sold to Harper Collins in a two-book ...
    1 week ago
  • One way to overcome being pigeon-holed


    Time to WriteAuthority Authority: 129
    I had a question from an author who has a bit of a track record in one genre but now wants to write a book in a totally different genre. She is finding that her publisher is resisting offering something different from what her readers will expect from her. One option is using a pen name for the new genre. Of course ...
    1 week ago
  • The truth about those big book deals (including Sarah Palins)


    Time to WriteAuthority Authority: 129
    Daily Finance has a long article written by Sarah Weinman about Sarah Palin’s big book deal. Along the wayit drops some very interesting tidbits about that deal and others:  “Until recently, publishershave long split writers advances, paying half upon signing a contract with thewriter, and the other half upon ...
    1 week ago
  • 9 tips for successful author readings


    The Book Deal: A Publishing Blog for Writers and Book PeopleAuthority Authority: 386
    Readers are fans. They love author appearances! What’s more, a successful author reading can spark sales and help build a following for a new book. Publishers know this, but unfortunately, the days of big budgets for glamorous book tours and star spangled author events are now largely behind us. Author readings ...
    1 week ago
  • How not to do a book signing


    Time to WriteAuthority Authority: 129
    Recently I went to a festival that featured an authors’village—a few tables at which local authors sat with piles of their books andwith pens poised to autograph them for buyers. The tables were all joined togetherand the authors were busily talking to each other…but no buyers approached them.  Why? Well, ...
    1 week ago
  • A book marketing idea to inspire you


    Time to WriteAuthority Authority: 129
    From the Shelf Awareness bulletin: Cool idea of the day: for The Christmas Cookie Club by Ann Pearlman, a novel about a bakers dozen of women who meet the first Monday in December, bring cookies and talk about their lives, Atria is designating the first weekend in December as Christmas Cookie Weekend. People are ...
    2 weeks ago
  • Poets - heres how to distribute your poetry


    Time to WriteAuthority Authority: 129
    Can what works for music work for poetry as well? The peoplebehind poetryspeaks.com hope so. At their website you can search for poems bytopics, by poet, or by name of the poem. You’ll also find the biographies ofpoets, be able to listen to (or watch, in the case of videos) 30 seconds ofany poetry products for ...
    3 weeks ago
  • Could this be a model for marketing your writing?


    Time to WriteAuthority Authority: 129
    According to the blogger Destructive Anachronism, theformula for post-print literature may be “high quality content + innovativemarketing + multimedia.” This was referenced in an article in the New YorkTimes about a new quarterly literary magazine called “Electric Literature.”  The publishers are making the ...
    3 weeks ago
  • The truth about book reviews


    Time to WriteAuthority Authority: 129
    Writing on his Fast Company blog, Adam Pennenberg said thisabout book reviews:   “Book reviews dont sellbooks anymore. All they do is act as marketing fragments for publishers andauthors to spin for promotion.   Good reviews help, at best,incrementally, and bad reviews hurt, at worst, incrementally. Theyre ...
    4 weeks ago
  • How writers and others can build a platform (part 8 - the last, for now)


    Time to WriteAuthority Authority: 129
    In this final (at least for now) segment on building yourplatform, let’s look at how you can make people aware of what you’re offeringthem. It’s one thing to make a video or write a special report, but it’sanother to actually get people to watch or read it. Here are six ways to getthe word out:   Write ...
    4 weeks ago
  • How writers and others can build a platorm (part 7)


    Time to WriteAuthority Authority: 129
    In previous posts, we’ve looked at what a platform is, whoto target, how to find them, and the kinds of things you can offer them.There’s one big decision you need to make about how you want to handle thepeople who you lure to your site. That is whether you will make them registerwith their name (perhaps just ...
    4 weeks ago
  • The writer as performer--is this you?


    Time to WriteAuthority Authority: 129
    Last year writer Malcolm Gladwell sold out the 2000 seatLyceum Theatre in the West End with a ticket price of £20. The Financial Times’write-up revealed that he used no props, no slides, just a big video screen ofhim talking. He used the 65 minutes to tell the story of one vignette from thehis most recent book, ...
    5 weeks ago
  • Another vision of the future of books


    Time to WriteAuthority Authority: 129
    Many publishers are still rearranging the deck chairs as theship starts to sink slowly, but HarperStudio, a newish imprint of HarperCollins,is experimenting to find new ways to do business and find customers. Theypublish two books per month and pay no advances but do a 50-50 profit sharewith authors.  Julia ...
    5 weeks ago
  • How writers and others can build a platform (part 6)


    Time to WriteAuthority Authority: 129
    In previous posts in the series, I’ve suggested how to findyour target audience, what kinds of content to use to attract them, and how todecide which media to use. Now let’s move on to the action phase.  The next step is to create the incentive that you’ll use toget people to connect with you. As we discussed ...
    5 weeks ago

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