movie_marketing

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Latest blogosphere posts tagged “movie_marketing”

  • Kevin Smiths Cop Out Gets a Trailer


    CinematicalAuthority Authority: 744
    Kevin Smiths Cop Out (formerly A Couple of Dicks ) has its first trailer online at Apple -- and if you knew absolutely nothing about it, you might find it only mildly amusing. Dont get me wrong, its funny! But other than a few scenes of wit and a few glimpses of guns, theres nothing that would suggest that its ...
    7 hours ago
  • Toy Story 3: High Definition Clip and 29 High Resolution Photos


    /FilmAuthority Authority: 792
    Earlier this week, Disney aired a short clip from Pixar’s upcoming film Toy Story 3, and we shared a low quality version online . Disney has just sent us links to the High Definition digital file of the clip, which you will find linked/embedded after the jump. And trust me, you haven’t seen this clip until ...
    14 hours ago
  • Movie Marketing Madness: The Imaginarium of Doctor Parnassus


    Movie Marketing MadnessAuthority Authority: 433
    If you had just one word to describe the public reputation of director Terry Gilliam what would it be? Here are some options: Troubled; Visionary; Auteur; Delayed. All of these could be applied to just about any of the films Gilliam has made over the last two decades. How many times have we read variations on the ...
    1 day ago
  • International Inception Trailer Arrives Online


    CinematicalAuthority Authority: 744
    By: Zachary Herrmann Votre esprit est la scène du crime. Translation: Your mind is the scene of the crime, or less literally, theres a low-res Inception trailer online and its in French (courtesy of Making Of ). If thats all you need to hear, then just go below the jump and weve got the trailer embedded ...
    1 day ago
  • The Karate Kid Remake Gets a Trailer


    CinematicalAuthority Authority: 744
    As a ridiculous fan of the original Karate Kid , naturally I was extremely disheartened to learn that Hollywood was going to attempt a remake of the 1984 film about a whiny kid from New Jersey who moves to California and gets his ass kicked a handful of times before learning karate from some wacky old Asian handy ...
    2 days ago
  • Tom Cruise Returns to Action in Knight and Day Trailer


    CinematicalAuthority Authority: 744
    For those of you disappointed that Tom Cruise bailed on the upcoming action film Salt (Angelina Jolie took his place), weve got the trailer for the equally ridiculous-looking spy thriller Knight & Day (formerly Wichita ), courtesy of E! Online . The movie reunites Cruise with his Vanilla Sky costar ...
    2 days ago
  • Discuss: Is the R-Rated Hit-Girl Kick-Ass Trailer a Little Disturbing?


    CinematicalAuthority Authority: 744
    If youre still not sold on the subversive superhero movie Kick-Ass , even after hearing the "bananas" buzz out of this years Butt-Numb-A-Thon, maybe a new trailer spotlighting the character Hit-Girl will entice you. You just might not want to admit that you got excited for a movie based on a spot focusing on a ...
    2 days ago
  • Marketing during the Oscars


    Movie Marketing MadnessAuthority Authority: 433
    Matthew Belloni offers the following suggestion ( The Hollywood Reporter, 12/20/09 )for upping the TV ratings of the Oscar telecast: Here’s how: Introduce movie trailers to the show. Think about it. At five strategically timed slow points in the ceremony, a major star could appear to introduce a two-minute ...
    2 days ago
  • Marmaduke Teaser Barks Up the Wrong Tree


    CinematicalAuthority Authority: 744
    Granted we havent seen enough of this film to completely write it off just yet, but theres just something about hearing Owen Wilsons distinct voice and then trying to apply it to a real-life Great Dane thats completely throwing me off. Maybe it would work better as an animated film, and maybe well get used to it a ...
    3 days ago
  • An unexpected audience


    Movie Marketing MadnessAuthority Authority: 433
    Interesting story in the LA Times ( 12/16/09 ) about how Paramount/Dreamworks found itself switching marketing strategies on the fly for The Lovely Bones after they realized the movie played better with teenage girls and young women than had been previously assumed or planned for. The movie is currently in limited ...
    3 days ago
  • This Week In Trailers: Re-Wire, City of Life, Massacrator, The Way Beyond, Confucius


    /FilmAuthority Authority: 792
    Trailers are an under-appreciated art form insofar that many times they’re seen as vehicles for showing footage, explaining films away, or showing their hand about what moviegoers can expect. Foreign, domestic, independent, big budget: I celebrate all levels of trailers and hopefully this column will satisfactorily ...
    5 days ago
  • Habits of movie tie-in video game buyers


    Movie Marketing MadnessAuthority Authority: 433
    Nielsen has an interesting report on the spending habits of those households that are likely to buy video games that tie in to recent-release movies. Unsurprisingly, the households that are steady buyers or tie-in games are also steady buyers of DVD movies. Did you like this post? Read all the Movie ...
    5 days ago
  • Teens are the New Target for The Lovely Bones


    CinematicalAuthority Authority: 744
    So far, Paramounts The Lovely Bones hasnt quite gotten the critical response expected from a film directed and written by a team of Oscar winners. Alice Sebolds dramatic novel about a raped and murdered teen watching from a sort of limbo as her family and friends wrestle with the unsolved crime while the culprit ...
    6 days ago
  • Princess and the Frog tops movie websites in mid-December


    Movie Marketing MadnessAuthority Authority: 433
    According to BoxOfficeMojo ( via MarketingCharts ) the official website for The Princess and the Frog, the new animated film from Disney, was the most-visited movie site for the week ending December 13th. It topped, but just barely, the site for New Moon, the new Twilight franchise installment. The site for Avatar, ...
    6 days ago
  • The Bounty Hunter Handcuffs a Trailer


    CinematicalAuthority Authority: 744
    The Bounty Hunter , a movie that sparked a million " Gerard Butler and Jennifer Aniston Sitting in a Tree!" tabloid covers now has a trailer. It debuted on Yahoo! Movies and wants desperately to be noticed among Iron Man 2 , Alice in Wonderland and Clash of the Titans . So lets notice it! I have to say this ...
    6 days ago
  • Shrek Forever After Teaser Trailer Hits


    CinematicalAuthority Authority: 744
    The past couple of days before the Christmas holiday have been packed with teaser trailers and full-length trailers for some of the hottest upcoming movies 2010 has to offer. Weve had previews for Iron Man 2 , Clash of the Titans , Hot Tub Time Machine (What? I cant wait for that one!) and now Shrek ...
    1 week ago
  • Movie Marketing Madness: Avatar


    Movie Marketing MadnessAuthority Authority: 433
    How do you follow up Titanic? That’s the question that’s been on everyone’s mind for the last 12 years or so, ever since director James Cameron released what would go on to become the highest-grossing film of all time and a star-making vehicle for its two young stars. While various rumors have circulated ...
    1 week ago
  • The First Trailer For Iron Man 2!


    CinematicalAuthority Authority: 744
    It really is the holiday season and the world is full of miracles. As Peter Hall noted, weve been getting lots of little hints and previews, all leading up to the big reveal. Less than a week after it premiered at BNAT, and still more than a week to its big screen Sherlock Holmes premiere, weve got the Iron Man 2 ...
    1 week ago
  • Paranormal Entity Movie Trailer, Asylum’s Take On Paranormal Activity


    /FilmAuthority Authority: 792
    I’m not exactly sure what direct-to-DVD masterminds The Asylum could add to their own version of Paranormal Activity . The film was already incredibly low-budget, so I’m thinking they’re just going to focus on doubling up on their special-sauce of shit. Now we have the trailer for Asylum’s Paranormal ...
    1 week ago
  • All youll ever need to know about electronic press kits or EPKs for movie & music marketing


    MAYO PRAuthority Authority: 106
    EPK experts tell all at EPPS workshop The Digital Age Makes EPKsAffordable An electronic press kit (EPK), the electronic form of traditional press kits used by writers and reporters have become more affordable, but you need to follow protocol and the rules of engagement according to an expert panel ...
    1 week ago

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