nike

Nike, the company with the timeless “just do it,” slogan, is a business that started out making running shoes in Oregon and is now one of the largest sports, shoe and fashion leaders in the world. They are still famous for their shoes, apparel and high priced sport celebrity endorsements.

Nike could be credited with the birth of the fashion sneaker culture thanks to the Michael Jordan shoe line called Air Jordans. Jordans are probably the most popular sneaker of all time. Despite Jordan's retirement from basketball, these shoes are still produced today and now there is an entire sneaker sub-culture of blogs and fashion websites where fans that celebrate these shoes can come together and discuss. These sites like Kicks on Fire started just blogging about nikes and have created an entire sneaker trend now.

In the US, Nike is most associated and talked about with basketball stars. But in countries like Europe and South America is it known for its endorsements for soccer stars and has fueled the soccer sub-culture with custom gear celebrated on sites like Footy Boots.

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Original Technorati articles tagged “nike”

• in Social Media
  Nike's Twitter Ad Campaign Banned
  The UK advertising watchdog has banned a Nike campaign on Twitter for not distinguishing tweets as adverts
  by cmimanagers / on Jun 20, 2012
• in Business
  Nike Reaps the Benefits of Using 'Lean'
  A new report reveals huge improvements in manufacturing at Nike.
  by cmimanagers / on May 14, 2012
• in Social Media
  Be Your Own Media Machine
  Techniques for any company or organization to be its own media machine.
  by ramseyposton / on May 1, 2012

Latest blogosphere posts tagged “nike”

 

• NIKE HYPERVENOM GETS SECOND COLOURWAY – FLASH LIME / BLACK

  
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  Nike drop the second colourway for their deadly new attackers boot. NIKE HYPERVENOM GETS SECOND COLOURWAY – FLASH LIME / BLACK is a post from: Footy Boots The post NIKE HYPERVENOM GETS SECOND COLOURWAY – FLASH LIME / BLACK appeared first on Footy Boots .
  17 hours ago

• Nike Flyknit Racer 2014 Colourways

  
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  The Flyknit technology from Nike is slowly taking over the sneaker world. Above you can see four colourways which are probably set for a 2014 release. These colours have been designed on the Nike Flyknit Racer silhouette. Stay tuned for detailed photos and a release date. Via SA
  18 hours ago

• Nike WMNS Roshe Run “Club Pink”

  
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  The Nike Roshe Run has quickly become a favorite from the Nike Sportswear line-up among both men and women. Here we’re seeing a pair of Nike WMNS Roshe Run that is currently making its way to dealers. The runner comes dressed in a club pink mesh upper, while dark blue works the sneaker’s lining, and a white ...
  19 hours ago

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