online video advertising
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Welcome to the 'online video advertising' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'online video advertising'.
Latest blogosphere posts tagged “online video advertising”
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Key Learnings in Online Video Viewing
Content to Commerce —
Authority: 128
Eyeblaster’s “Global Benchmark Report 2009” claimed that size mattered less than creative for online video ad success . But data from PointRoll and Accustream iMedia Research shows formats and sizes do have an effect on completion rates. Untethered videos performed best. In addition, large horizontal formats ...15 hours ago -
Can Hulu’s In-Stream Ads Become Entertainment Content?
Gladys Santiago —
Authority: 106
Ads are obviously used to increase brand awareness and likability, so as media habits change, adverting approaches need to evolve as well. Compared to television, watching videos online is significantly more active. People actively seek online video content as opposed to aimlessly flicking through channels. I’ve ...1 day ago -
Top 7 Interactive Channels to Keep an Eye on
Affiliate Marketing Blog —
Authority: 129
Back in July in my Global Advertising to Shrink, Online Marketing to Grow post I quoted Forrester’s report on US Interactive Marketing Spend which projects a substantial growth of digital marketing in the course of the next 4 years. As this year is coming to an end, it seems appropriate to look into the ...2 days ago -
Video & Your Smart Business Marketing Plan
Will Video for Food —
Authority: 428
Welcome WVFF Guest Blogger Larry Kless 2009 proved the power of video and social media can change the world. We experience the Presidential Inauguration with millions of friends on Facebook. We read breaking news stories from citizen journalists on Twitter. We saw live as-it-happens video on YouTube hours before ...3 days ago -
Consumers wont wait for video
BizReport —
Authority: 508
If your video streams are buffering often or for long periods of time, you could be losing out. According to a recent TubeMogul study consumers will not wait for online video that takes a while to load, to run or that stops often to buffer. Instead, theyll leave your site for other video options.1 week ago -
Specsavers: Christmas Viral
Digitology - The Digital Marketing Blog —
Authority: 125
Following on from Specsavers highly popular Postman Pat viral , this is there Christmas offering for 2009. Agency: Specsavers Creative Advertiser: Specsavers Project name: Xmas Viral 2009 Client: Richard Holmes, Marketing Director Brief: Seasonal fun Copywriter: Simon Bougourd / Neil Brush Art director: Simon ...1 week ago -
Two Tremor Media announcements could give marketers an edge
BizReport —
Authority: 508
Marketers in the video space and pharma marketers could reap huge benefits from two new updates to the Tremor Media interface. The first, a partnership with DoubleVerify, will give video marketers more transparency in campaigns. The second is a release which should help pharma marketers comply with FDA guidelines.1 week ago -
FEAR!
Will Video for Food —
Authority: 428
Welcome WVFF Guest Blogger David Meerman Scott Every day, I run across FEAR of marketing on the Web. We’ve got to work together to help people overcome this fear in 2010. - Fear comes from bosses who insist on calculating the ROI of the marketing based on sales leads and press clippings. - Fear comes ...1 week ago -
Lee Odden on Social Media Marketing at PubCon 2009
Mel Carson - UK Internet Marketing Blog - Microsoft - Memoirs —
Authority: 409
I couldn’t make it to PubCon this year, but with so many bloggers and video folks there, you are never very far from the action online. One of my fave Social Media folks is Lee Odden who writes for TopRankBlog and in this 4 min interview with Mike McDonald from WebProNews, Lee talks about whether social ...1 week ago -
YouTube Gives Advertisers Better Ways to Annoy us When Watching Videos
901am —
Authority: 478
If you’re closely following out beats here in 901am, you’ll surely noticed that we’re so fond of news with accompanying YouTube videos. This is fine and good since YouTube is part of the new media. Now much as we don’t want to annoy you our dear readers with videos running various targeted ads, we ...2 weeks ago -
Every Search is a Quest. Every Quest is a Story.
Live and Uncensored! —
Authority: 422
VOTW passed me this pretty video about an American expat finding love in Paris. Yeah, its an old story; but in this case, its told in the worlds second language: Google search. Embrace the warm fuzzies.* Or embrace the commenter who said: I think one should be done on someone going vegan. Google definately ...2 weeks ago -
Windows Phone TV Ad – Ever Happened To You?
Mel Carson - UK Internet Marketing Blog - Microsoft - Memoirs —
Authority: 409
Loved this ad from Windows Mobile team – not that I ever play on my phone or update my Facebook status in meetings! Tweet This! Share this on Facebook Digg this! Share this on del.icio.us Stumble upon something good? Share it on StumbleUpon Share this on Technorati Share this on FriendFeed ...2 weeks ago -
Friskies: Free Running Cat
Digitology - The Digital Marketing Blog —
Authority: 125
Pet food brand Friskies , who are part of the Purina group, will be launching there latest ad tomorrow (Tuesday 1 December). The ad will be used for TV, cinema and online, and was created by DDB London . The documentary-style ad follows Bobo and his crew as the ‘worlds best free-runners. Of course this mighty ...2 weeks ago -
My first article in VentureBeat
Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics —
Authority: 422
My first article in VentureBeat just appeared this morning (or last night) – it’s on BrightRoll , the third party online video advertising network . There’s another article on Google Chrome OS coming out soon, as well. Enjoy (I am) and let me know your thoughts on BrightRoll says video ad profits ...2 weeks ago -
Experience RE
Digitology - The Digital Marketing Blog —
Authority: 125
This is really cool - great work for a renewable energy company. Just Click play... The video can also be watched here .3 weeks ago -
Your Video Strategy For Making Money Online
Auto-Pilot Biz —
Authority: 133
I want you to view this video and begin to put things into action. If you are not getting enough traffic then you must build back-links like crazy! Video Explaining How to Make Money on VideoForward.com Affiliate Program Sign-up (Invite Only, Approval Required) Keep in mind also that this is a good time for ...3 weeks ago -
Reaching Your Audience Through Online Video
WebProNews Videos —
Authority: 527
Internet video is continuing to grow by leaps and bounds. While this growth has provided advertisers with many opportunities, it has also raised the bar for the level of quality and engagement that advertisers must reach with video. In an interview with WebProNews , AJ Vernet of the Digital Broadcasting Group talks ...3 weeks ago -
Kaltura, Artivision partner for optimized video
BizReport —
Authority: 508
Looking for more from online video seems to be a growing epidemic in the video space. Marketers like rich video but many still arent seeing the results they want, likely because the videos arent being optimized properly. A new partnership between video platform Kaltura and video monetization firm Artivision may help.3 weeks ago -
Will Carling Video Interview on Social Media, PR & Rugby
Mel Carson - UK Internet Marketing Blog - Microsoft - Memoirs —
Authority: 409
Not everyday you get to meet and chat to a Rugby legend, so watch his face as I describe him as one! Suffice to say Will is a gentleman, extremely articulate but at the same time very self-effacing for someone who knows and has achieved so much. More on the interview on the Microsoft Advertising Blog Tweet ...4 weeks ago -
Report: Mix video with editorial for best results
BizReport —
Authority: 508
If youre looking for a bigger return on video advertising, dont forget the editorial content. According to a new report from Eyeblaster, video ads perform better when adjacent to news, finance, music and sports editorial content. The report also suggests that video nearly doubles the ROI of non-video campaigns.4 weeks ago
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