onlineadvertising

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Latest blogosphere posts tagged “onlineadvertising”

  • Online Sales Bright Spot in Lackluster Black Friday


    Affiliate Marketing | Affiliate NetworksAuthority Authority: 145
    It’s rare that one day of shopping has the ability to impact Wall Street but financial forecasters are focused on this year’s Black Friday’s numbers as a gauge of how close to recovery our economy really is.  That $10.66 billion dollars in estimated retail sales only represents a scant 0.5% growth is a worrying ...
    2 days ago
  • Twitter to make acquisitions, generate revenue in 2010


    BloggingStocksAuthority Authority: 663
    Filed under: Internet , Apple Inc (AAPL) , Research in Motion (RIMM) , Media World , Initial public offerings , Technology Twitter is on the prowl. Though it made its last acquisition more than a year ago, company founder Biz Stone said on Tuesday that its looking to add to the stable . There arent ...
    1 week ago
  • Newspaper ad revenue of 28%, 8 quarters of double-digit drops


    BloggingStocksAuthority Authority: 663
    Filed under: Newspapers , New York TimesA (NYT) , Gannett Co (GCI) , Media World Weve put three quarters behind us in 2009, and the most recent one was merely another miserable step downward for the beleaguered newspaper industry. Total ad revenue plummeted in the third quarter to $6.4 billion for the print ...
    1 week ago
  • Who Will Be The First To Launch A Canadian Mobile Advertising Network?


    ProfectioAuthority Authority: 427
    With names such as Tribal Fusion, Olive Media , BV! Media , Gorilla Nation there are certainly a number of online advertising networks for advertisers to use to reach their targeted audiences. Last week Google once opened up Pandora’s box when they sunk $750 million US-based AdMob , a mobile advertising network. ...
    1 week ago
  • Now Accepting Session Ideas For Our Search Marketing Conference


    ProfectioAuthority Authority: 427
    Search engine marketing is a part of everyday business, advertisers and marketers around the country realize the importance of its role in business. Over the last few years we’ve held and covered quite a bit of the search marketing landscape across Canada. We will be hosting a new search marketing conference in ...
    1 week ago
  • Twitter valuation off by half: NeXt Up Research


    BloggingStocksAuthority Authority: 663
    Filed under: Internet , Google (GOOG) , Microsoft (MSFT) , Dell (DELL) , Media World , Technology Michael Moe knows how to make headlines: Talk about Twitter and predictably people will bite (Im proof of that). He led the team at NeXt Up Research that calculated the value of the micro blogging service and ...
    2 weeks ago
  • Yahoo! Canada Is Not A Ghost Town, Kind Of…


    ProfectioAuthority Authority: 427
    Last Friday I wrote that Yahoo! Canada was laying off more staff and that it has turned into a ghost town in their office . One reader suggested that I do some fact checking which is a fair request and pretty simple to confirm. Of goes an email to their public relations firm here in Canada who did provide me with ...
    2 weeks ago
  • Google Acquires Mobile Advertising Network AdMob For $750 Million In Stock


    ProfectioAuthority Authority: 427
    Will Mobile Advertising Grow In 2010? Google is certainly betting on that as they have dished out a whopping $750 million in stock for mobile advertising network AdMob, which is considered as the largest mobile adverting network in the US. I’m not too surprised by the acquisition as this is a natural fit for ...
    3 weeks ago
  • Google to buy AdMob for $750 Million


    WhoInnovated.comAuthority Authority: 154
    Google is to pay $750 million to buy AdMob, a provider of advertising on mobile phones. The deal is the third largest ever undertaken by Google and underscores the company’s strategy of extending its online advertising dominance to the mobile web. Read this article: Google to buy AdMob for $750 Million
    3 weeks ago
  • Yahoo Continues To Kill Canadian Operations, More Layoffs Today


    ProfectioAuthority Authority: 427
    Not quite a “Happy Friday” as news comes down the pipe from Carol Bartz that Yahoo is making further cuts to their Canadian operations, as we’ve reported before there are not many people left running the show here in Toronto .  Over the last few months they have cut sales, communications, marketing and ...
    3 weeks ago
  • Tribal Fusion Hires Carolyn Cramer as Director of Sales, Canada


    ProfectioAuthority Authority: 427
    Digital marketing solution provider Tribal Fusion has hired Carolyn Cramer as the company’s Director of Sales for Canada, and the first Canadian hire for the US-based advertising netwo rk.  As part of her role Carolyn will manage  national sales efforts, new business development, and strategy for continued growth ...
    3 weeks ago
  • Stockhouse Trims The Fat, Sells Its Media Assets


    ProfectioAuthority Authority: 427
    The recession has had an impact on every vertical, especially the financial sector and Toronto-based Stockhouse has also felt the pain as the company has announced they have signed an agreement with an investment group who willl purchase key assets from the private labeled financial content and software solutions ...
    3 weeks ago
  • Olive Media Gets Ready To Serve Up The Next Wave of Advertising, Adds Video Serving Capabilities


    ProfectioAuthority Authority: 427
    From day one Olive Media has seen nothing but pure growth as the advertising network continues to strike deal after deal after deal . When Google spent $1.65 billion to acquire video file sharing platform YouTube back in 2006 , we’ve seen the popularity of video increase exponentially. Leveraging this new ...
    3 weeks ago
  • Red Urban Gets Ready To Invade The Canadian Advertising Industry


    ProfectioAuthority Authority: 427
    A few months ago we got a heads up that UK-based advertising agency Red Urban was looking to expand to Toronto, the Omnicom-owned company has spent the past eight years serving clients in both Europe and the USA. Red Urban has also hired Peter Housley as President and CEO of their Canadian operations. Peter has ...
    3 weeks ago
  • MyScreen Signs Mobile Advertising Agreement with Brazilian-Based Wireless Carrier


    ProfectioAuthority Authority: 427
    Toronto-based MyScreen is once again going global with its mobile advertising solution to Brazil through a partnership with one of the countries wireless carriers Claro. The wireless carrier currently operates a 3G network and has a potential market of 100 million people in more than 380 cities. “Claro ...
    4 weeks ago
  • More Layoffs At Yahoo Canada, Who Is Running The Show?


    ProfectioAuthority Authority: 427
    The axe continues to drop at Yahoo Canada, so much that it has myself and many others wondering who is left. Yahoo has laid off another 5 – 6 employees from its Canadian division, which is unfortunate as they had a talented team such as Former-GM for Canada Kerry Munro. I guess they had to get the money to pay ...
    4 weeks ago
  • ValueClick shares drop on 4Q sales outlook (AP)


    PC Mike - Tech News and ReviewsAuthority Authority: 460
    AP – ValueClick Inc.’s shares fell Wednesday after the online advertising company issued lower-than-expected fourth-quarter revenue guidance. Originally posted here: (AP)"> (AP)">ValueClick shares drop on 4Q sales outlook (AP)
    4 weeks ago
  • IAB Takes Up Arms Against the FTC’s Latest Endorsement Regulation Campaign


    Affiliate Marketing | Affiliate NetworksAuthority Authority: 145
    If the Federal Trade Commission had the intention to spark off a wave of sometimes worried, sometimes angry and often indignant blog posts and forum chatter with their “Final Guides Concerning the Use of Endorsements and Testimonials in Advertising”, they’ve certainly succeeded.About a week ago, ReveNews ...
    5 weeks ago

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