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How can PR beat the credit crunch?
http://www.metrica.net/ MeasurementMatters/ post.aspx?id=ab6cdd1a-b5dc-41c1-bc59…Interesting advice at Brand Republic today for marketers as recession looms. The overwhelming feeling of hang-on-in-there and don’t cut for the sake of it comes through loud and clear. Brendan Condon of Platform-A summed up why beautifully: Consumers are still living and breathing and they still need to buy products.
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David Yurman trunk show is drama on the Pacific
http://leberpr.blogs.com/ lovepr/ 2008/ 10/ david-yurman-tr.htmlSet in a stunning private residence in Southern California the David Yurman trunk show was a sight to see. See inside the event on our event page.
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7 Must-Ask Questions When Seeking New Career Training
http://www.startupnation.com/ blogs/ index.php/ 2008/ 10/ 02/ 7-must-ask-questio…On Tuesday, Katie Yeakle, executive director of American Writers & Artists, Inc., shared her small-business wisdom with us. Today, she provides valuable advice on seeking legitimate training for a new career. Katie Yeakle, American Writers & Artists, Inc.
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Cool Work for Yourself Tips from AWAI’s Katie Yeakle
http://www.startupnation.com/ blogs/ index.php/ 2008/ 09/ 30/ cool-work-for-your…If you are struggling to start a business and work for yourself, check out these tips from Katie Yeakle. As the executive director of American Writers & Artists, Inc., Katie has helped people successfully develop new skills to purse their dream lifestyles since 1997.
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Shortlist announced for AMEC 2008 Communications Effectiveness Awards
http://www.metrica.net/ MeasurementMatters/ post.aspx?id=9ff08f7f-8961-48d0-abce…For the last seven years, the media evaluation industry trade body AMEC (The International Association for Measurement and Evaluation of Communication) has been holding awards to recognise and promote the best practice in pr communication planning, research and media evaluation.
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Do you rely on press releases too much?
http://www.startupnation.com/ blogs/ index.php/ 2008/ 09/ 25/ do-you-rely-on-pre…It’s early in the morning, and I am answering another e-mail from a brand new entrepreneur. He “needs” a press release written ASAP. I respond to discover more information. Basically, he’s another new business owner offering a significant discount for his new product.
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The venue is secure. But how's the company reputation?
http://www.metrica.net/ MeasurementMatters/ post.aspx?id=d031a855-baa2-4a4f-b647…I attended the CIPR Northern Conference in Manchester on Friday, amid a backdrop of heavy security in the lead up to the Labour Party Conference. The sight of armed police parading round the GMEX complex started my day off with thoughts of vigilance. The broad theme of the conference was Reputation.
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What’s Your Excuse? Do it Now!
http://www.startupnation.com/ blogs/ index.php/ 2008/ 09/ 23/ whats-your-excuse-…I just returned from a visit to Detroit. My Aunt Margaret died unexpectedly, and I wanted to pay my respects to this wonderful woman who touched the lives of everyone she met. It just goes to show you that things can happen when you least expect it…whether you are ready or not.
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Why PR is an Engine for Economic Growth
http://money-advice-guide.org/ 2008/ 09/ 21/ why-pr-is-an-engine-for-economic-gr…Why PR is an Engine for Economic Growth Business, non-profit and association managers committing their public relations resources to (1) doing something about the behaviors of those important outside audiences that most affect their operation, (2) creating the kind of external stakeholder
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Did the Sharks Attack? Taking Risks-Part 2
http://www.startupnation.com/ blogs/ index.php/ 2008/ 09/ 18/ did-the-sharks-att…On Tuesday, I left off telling you about the sharks I encountered while scuba diving. Well, after a brief, “stare down” with the sharks, I headed towards the cave opening and left their home. It was nerve-wracking, but it was truly the most exciting dive I’ve had so far.
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