roi

Tag details

ROI is short for Return On Investment. It is a measurement used to calculate if something is worth doing. I have written this tag description because I expect the return on investment will justify the time it took me to write it. However my calculations may be wrong if nobody clicks on the links in this text.

Technorati allows bloggers to write these descriptions because they figured the return on investment for them was equally worthwhile. They get an army of willing authors who will sprinkle these texts with links to great websites.

To calculate a return on investment of your own, think about what you have to do - lets call that "A", think what you will get in return - "B", and then decide if it is worth it - A- B. Calculating ROI is that much fun!

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Latest blogosphere posts tagged “roi”

  • An Agency For Agencies?


    The Relationship Economy......Authority Authority: 128
    This entry is part 31 of 31 in the series Social Media I received the following message from a connection through Linkedin.  Hello, My latest position at an ad agency came to a close this week, as the company went out of business. I am forwarding you my LinkedIn profile in hopes that you or someone you know ...
    17 hours ago
  • Mobile Marketing SMS


    Learn Free Internet Marketing Learn Free Internet Marketing Strategies using Video, Articles, Social Networking, Social Media, Web 2.0, Blogs, Affiliate MarketingAuthority Authority: 461
    Advertise your business with the fastes growing, most convenient way to reach your customers and increase your sales, text45555. Consumers enjoy text marketing becasue they control who contacts them. Merchants enjoy text marketing becasue they reach the most interested customers. Share on Facebook
    1 day ago
  • Long lost Haikus


    eROI Days Email AgencyAuthority Authority: 103
    I am doing this blog post so Hannah’s post below doesn’t get as much attention. Today is a good day New client project kickoffs and Online software innovation goodness Better yet, a sun break appears and Old Town Portland is a beacon of light again.
    1 day ago
  • I’ll Take a Side of Funny on My B-Day


    eROI Days Email AgencyAuthority Authority: 103
    Everyone should feel special on their birthday.  In my family that sense of happiness came with a slight sense of humiliation.  Whether it was a sombrero at Who Song and Larry’s or the story of your birth being recounted to your closest friends, birthdays were a roller coaster of emotions. Being the giver that I ...
    1 day ago
  • Healthcare CPOE Could Go Awry with ARRA


    TalkibieAuthority Authority: 110
    In a recent interview with Healthcare Informatics Editor in Chief Anthony Guerra, Jeff Cash, CIO of Mercy Medical Center in Iowa , presented an interesting conundrum vis-à-vis the American Recovery and Reinvestment Act of 2009 (ARRA) and its push to drive American hospitals towards Computer Physician Order ...
    1 day ago
  • We’re listening— now what?


    SmartBlog On Social MediaAuthority Authority: 566
    Last week, SmartBrief received about 438 mentions on Twitter, 112 shares on Facebook and 45 links on LinkedIn. Great, right? Well, not if we don’t know what to do with that information. At an Ad:Tech session on Thursday titled, “Social Media Analysis: Real-time insights for your brand,” a diverse panel of ...
    1 day ago
  • Event processing means more than speeding up existing systems


    Service-Oriented ArchitectureAuthority Authority: 511
    The essentials of complex event processing can be boiled down to three Ps and three Cs -- and even an AEIOU mnemonic
    1 day ago
  • Can You Explain Social Media?


    The Relationship Economy......Authority Authority: 128
    This entry is part 30 of 30 in the series Social Media How may times have you been asked “ Can you explain social media to us? “  Then you have to think about how to explain the entire (r)evolution of the internet and its present state.  Try doing that and you’ll lose most people’s attention. It has ...
    1 day ago
  • Olivier Blanchard Basics Of Social Media ROI


    Noel BellenAuthority Authority: 130
    View more presentations from Olivier Blanchard . Tags: Social Media , ROI , Return On Investment
    2 days ago
  • The Road “Most” Traveled Is Frickin’ Dangerous Man


    ThrillingHeroics.comAuthority Authority: 481
    Feature photo by Diego Cupolo . This guest post comes from Jonny Gibaud , who writes at TheLifeThing.com School – Work – Eat Some Strawberry Pie – Die. Surely there is more to life and living than this? because if not then I want out. Shall we just take a moment to remind ourselves of the road ...
    2 days ago
  • Measuring ROI for Social Media & Internet Marketing


    The Marketing EggspertAuthority Authority: 122
    I’ve written about measuring ROI in social media before, but I just found a great article on the subject on Mashable by Christina Warren . She points to a really fantastic presentation by Olivier Blanchard, which I will also use here: Olivier Blanchard Basics Of Social Media Roi View more presentations ...
    2 days ago
  • DIYEL #7 Use a straight-line micro-incision on content to instantly apply ideas. All else wastes precious time.


    Simplify eLearningAuthority Authority: 115
    Introduction Table of Posts Picture this: a surgeon uses a scalpel to create a straight-line incision to begin an operation: sharp, quick and instant. This is how our training and learning designs should be. Instead, most of them are dull, prolonged and time-wasters. Ironically, ...
    2 days ago
  • How to Measure ROI for Social Media Marketing


    Web Design, Seo, Blog Marketing TipsAuthority Authority: 120
    Many companies are joining social media with enthusiasm as way to reach new customers, but how do you measure a payoff? How can you determine whether you are getting a return on your investment? According to an August 2009 survey , 84% of marketers aren’t measuring ROI on their social media marketing efforts. 40% ...
    2 days ago
  • Is ROI Input, Process Or Output?


    The Relationship Economy......Authority Authority: 128
    This entry is part 13 of 13 in the series Social Media ROI PROCESS -> OUTPUT" src="http://www.signal-innova.com/modular/IpoANI.gif" alt="" width="358" height="84" /> It seems that online and off line conversations are consumed with measuring the ROI from social media.  Much of the dialog is a waste of ...
    2 days ago
  • Managing Brand in Social Media Free Webinar


    Free Webinar NewsAuthority Authority: 135
    Mike Volpe is having a free webinar on ‘How to Manage Your Brand in Social Media’. According to Mike, this webinar will cover the following: -How to incorporate social media into your overall marketing strategy -How to track and monitor your brand in social media -Ways to attract more website visitors and leads ...
    2 days ago
  • Why professional web design is vital


    Internet Marketing BlogAuthority Authority: 429
    When you’re trading online, or even if your website is just a brochure for your business, your website acts as your company. It is a reflection of your business practices, your business ethics and generally of you. Therefore, you want your website to come across as being professional, informative, friendly and above ...
    2 days ago
  • LucidMedia Launches Free Auditing Service For Agencies


    Ad Operations OnlineAuthority Authority: 484
    Setting Interactive Advertising’s Contextual Standard For Demand-Side Transparency, Insight, And Control RESTON, Va. – LucidMedia (lucidmedia.com), the optimized contextual targeting display ad network, announced that its auditing service is now available at no cost to agencies. Based on its Verified Inventory ...
    2 days ago
  • PPC Advertising and Geo-Targeting is the Topic for November 12 …


    Advertiser GuideAuthority Authority: 142
    Dan Soha discusses how Pay Per Click (PPC) advertisers can use geo-targeting to increase the efficiency of a PPC campaign , cut costs and increase ROI. Read more from the original source:  PPC Advertising and Geo-Targeting is the Topic for November 12 …
    2 days ago
  • Make wellness work on the cheap: 5 ways


    HRMorning.comAuthority Authority: 139
    No one’s going to throw a bunch of money at wellness these days. But there are benefits to be gained without spending a small fortune. Try something new There is no shortage of ways to steer employees toward healthier choices on the cheap. Examples: Some companies are starting walking challenges where ...
    3 days ago
  • Social media – measuring the return on investment


    Norton's NotesAuthority Authority: 106
    If like most PR practitioners you are mildly interested in measuring ROI for a social media campaign . I would recommend you have a read of this presentation from Oliver Blanchard, in case you didn’t know, he is the principal at BrandBuilder Marketing in the US. In the presentation he looks at the various ...
    3 days ago

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