socbiz

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Latest blogosphere posts tagged “socbiz”
 

  • [EN] Study: Salespeople Using Social Media Outsell Their Peers


    Authority Authority:
    I was just reading Mark Fidelman’s posting on a new study by Jim Keenan now proofing that those sellers using Social Media are significantly more successful. It only confirms my thoughts and believes: The most interesting finding was that in 2012, 72.6% of sales people using social media to sell out performed ...
    3 days ago
  • [DE] Neue IBM Expertensektion auf Computerwoche.de: Fragen stellen, mitdiskutieren rund um Social Business


    Authority Authority:
    Auf Computerwoche.de ist jetzt unter dem Titel Intelligente Technologien- Meet the Experts eine IBM Expertensektion zu den Themen Cloud, Analytics & Big Data, Commerce und ganz neu Social Business aktiv. Hier werden relevante Themen behandelt und mit Experten der IBM diskutiert. Für das Thema Social Business ...
    1 week ago
  • What Is A Social Business?


    Authority Authority:
    In response to my post defining social selling , I realized that I needed to take a step back and define “What is a social business?” There is a lot of talk about the social business and too often it involves a discussion of social tools and channels. In this article I’ll offer my own definition as well as ...
    2 weeks ago
  • [DE] Call Center haben ausgedient, Kundenservice 2.0 per Communities (via Heike Simmet)


    Authority Authority:
    Einmal mehr ein sehr lesenswerter Beitrag von Heike Simmet. Diesmal zum Thema Kundendienst im sozialen Zeitalter: Die traditionelle Call Center Welt der One-to-One Kommunikation hat heute ausgedient.   Denn in der neuen vernetzten Service-Ökonomie wird Wissen immer stärker zum gegenseitigen Nutzen ausgetauscht. ...
    2 weeks ago
  • What if Darth Vader won?


    Authority Authority:
    May the Fourth Be with You! Ever wonder what it would be like if Darth Vader won? Could Darth Vader have won instead of the Rebels? Could it be that a strong network of Sith Lords could control the masses through  social media   efforts using The Force? These may be strong words, young Padawan. ...
    2 weeks ago
  • [EN] “Word of Mouth: The most powerful, scalable forms of promoting your business”


    Authority Authority:
    A perfect fit to the presentation I gave most recently at the next conference in Berlin: Studies show that consumers look to their peers for product and service recommendations and reviews. WOM content is, therefore, one of the most powerful, scalable and cost effective forms of promoting your business. And unlike ...
    2 weeks ago
  • [EN] SharePoint was never about people and the way they need to work


    Authority Authority:
    A very interesting posting on CMSwire on Sharepoint. Obviously I do agree with a lot of the statements Rich Blank is making and I have selected the ones I like most: Short term cost savings and big promises haven’t exactly resulted in a measurable expected return or changed business user perception. Organizations ...
    3 weeks ago
  • [EN] From Mass Marketing to Person-2-Person-Marketing – Dialogue and Real Communication


    Authority Authority:
    Last week I had the pleasure to speak at the next Conference in Berlin . My presentation had the title Marketing needs to change to be successful: Put your customer in the center! As a child of the Email Age – and of email newsletters and email SPAM – I tried to explain, that today’s marketing has to change ...
    3 weeks ago
  • Blogging Time: Why it Matters


    Authority Authority:
    My latest post over at the Social Business Insights Blog has been published. What is it that makes people read one of my blog posts? I write two primary blogs and guest write on at least three others, but then people say to me, “You have way too much time on your hands”—presumably because they feel I am just ...
    3 weeks ago

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