social crm

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  • Foursquare: Any Money Behind the Hype?


    Authority Authority:
    According to market reports, geoolocation advertising will be a high-growth area through 2015. At present, less than half mobile ad networks use location based advertising. Geolocation-based... ___
    1 day ago
  • Siebel Essentials – A Lead!


    Authority Authority:
    ODE - On Demand Education Ltd Blog - Specializing in CRM & Social CRM Consulting, Education and eLearning One of the things that makes Buzzient stand out is the built-in mechanism called “Filters”. Based on criteria (talking about your product, expressing positive or negative sentiment, or maybe quoting a ...
    6 days ago
  • TODAY’S FOUNDATIONAL CRM TOOLS ARE A BUST.


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    All right: that is enough of a nod to the US Navy’s decision to eliminate ALL UPPER CASE in its messages. The past is the past and uppercase makes too many waves for sensitive young recruits. On the topic of the established order and its antiquated ways, it was disappointing to see the state of CRM software used for ...
    6 days ago
  • Customers buy from people not companies: Madlibs with Aseem Badshah


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    The sales, social, and marketing technology revolution makes life so much fun.I love meeting young upstarts creating value. Aseem Badshah is one of those young guns building cool stuff. He is the founder of Soceedo. He is bright, fun to talk to and doing great things. I am very excited to have him as this weeks ...
    1 week ago
  • RelateIQ Launches With $29M From Formation 8, Dustin Moskovitz And More To Be Your Next-Gen Relationship Manager


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    Last summer, word started to trickle out about a young, stealth startup called RelateIQ that was rumored to be one of the more ambitious players among the new (and expanding) class of Big Data startups. Adam Evans and Steve Loughlin had founded RelateIQ the summer before to tackle some enduring problems in the way ...
    1 week ago
  • RelateIQ Launches With $29M From Formation 8, Dustin Moskovitz And More To Be Your Next-Gen Relationship Manager


    Authority Authority:
    Last summer, word started to trickle out about a young, stealth startup called RelateIQ that was rumored to be one of the more ambitious players among the new (and expanding) class of Big Data startups. Adam Evans and Steve Loughlin had founded RelateIQ the summer before to tackle some enduring problems in the way we ...
    1 week ago
  • The Marketing Automation Landgrab...Who Wins?


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    by Ashley Brucker ( @Ash_said_so ) Source: demandspring.com Marketers win! Whether it’s B2B or B2C, the cat’s out of the bag - Marketing is HOT RIGHT NOW. We watched IBM swoop up Unica and Teradata counter the move with an acquisition of Aprimo. Oracle upped the ante and snapped up ...
    1 week ago
  • Shazam’s IPO Expected Soon


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    According to market reports, an average U.S. mobile phone user spends more than 127 minutes a day on mobile apps. Of that time, nearly 43% is spent on gaming apps, followed by 26% of the time being... ___
    1 week ago
  • Three major differences between CRM and Social CRM and how to deal with them


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    I keep reading stories about Customer-Relationship-Management (CRM) and Social CRM and why it is important to respond to people in Social and to extend Social CRM processes, practices and organizations to Social. Some of this I buy.  But still, looking at Social CRM as “CRM extended to Social” is a major ...
    1 week ago
  • Waze to Google: May it go better than many social media endeavors.


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    For a year or so already, just about no driver in Israel’s metropolitan areas was ever out of finger reach of Waze. Slowly, waves of Waze users have crept into the US. It is fun and useful, especially when you have a companion in the car. One of Google’s first principles is “Focus on the user and all else will ...
    1 week ago
  • Using Foursquare to Corner Your Market


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    In an ever-more competitive marketplace, customer engagement and loyalty can spell the difference between robust revenue and sagging sales. Increasingly, businesses are turning to social media and other digital technology in hopes of attracting and keeping customers. One of the most popular options is Foursquare, ...
    1 week ago
  • Daphnis et Chloé and Social Media 3.0


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    Yes it has been a while but there were too many research areas that required attention and my narrow bandwidth and almost obsessive need to focus on the task ahead left no time to just reflect. The heavy travel is over, and in ways it is refreshing to be on the road, meeting clients across the US, across Europe, and ...
    1 week ago
  • Why Facebook Contests Might Be Hurting Your Brand?


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    Facebook contests can be a great way to explode your Facebook page with thousands of new “likes”, a flurry of interaction, and a bulk of new leads. However, as I’ll explain in this article, the ramifications of a haphazardly designed and poorly implemented contest can be detrimental to the long-term ...
    1 week ago
  • Competitive content, Twitter pix, and mobile marketing: This week on Twitter


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    Tweets of the Week is back! What a crazy week on the Funnelholic.  My post on the SFDC acquisition of Exact Target had record traffic and my Friday post from last week had a TON of traffic..including some dudes who misinterpreted what I was trying to do and ripped me. We have a couple tweets on content ...
    1 week ago
  • How to Transform Customer Insight into Customer Experience


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    Modern businesses have come a long way in building customer-centric business, which is sensitive and compassionate towards demands and wants of the customers. They have implemented technology that will help them in understanding their customer requirements, predicting future trends and accordingly personalize services ...
    1 week ago
  • STARR in Action – Sentiment in customer service


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    If you listened in on the Webinar we participated in last week (listen to a recap here), you may have seen Mark Hatch’s slide on measuring influence (that slide is also floating around on Twitter…). We call our impact (or... Read the rest on the mBLAST Blog
    2 weeks ago
  • Social CRM for Enhanced Business Relationship


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    Implementation of Social CRM with right strategy can enable enterprises to engage their prospective and current social customers. Social CRM enables enterprises to interact and engage independent bloggers, analysts and consumers with distinct opinions regarding brands.
    2 weeks ago
  • Angie’s List Stock Improves, But …


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    Things seem to be turning around for local business reviews site, Angie’s List (Nasdaq:ANGI). Recently, the company released their quarterly financials which managed to surpass market expectations.... ___
    2 weeks ago
  • The Impact of Salesforce.com’s acquisition of Exact Target: The Experts Weigh In


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    Well, that is big news!  If you haven’t been following, Salesforce.com just bought Exact Target for $2.4 bill.  Once you are done picking your self off the floor, read this post. I asked some of the people I respect their opinions on the acquisition. Please note: I plan to continue to update this post as people ...
    2 weeks ago
  • EXALEAD OneCall was @ Salesforce PARIS


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    The Paris stop on this worldwide roadshow by the leader in CRM is the Number 1 IT event in France.  Preceding the famous Salon de la Relation Client, the event hosted 3,000 people last week:  numerous customers (SMBs, CAC 40) and our partner ecosystem (Capgemini, IBM, Accenture…). The EXALEAD OneCall team, led by ...
    2 weeks ago

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