social listening

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Original Technorati articles tagged “social listening”

• in Social Media
  Salesforce Unveils Social.com
  Salesforce continue their march into the social business space with the launch of Social.com
  by cmimanagers / on Apr 24, 2013

Latest blogosphere posts tagged “social listening”

 

• Social Media for Business: You Must Know Your Audience

  
  — Authority:
  “Why can’t we just skip the social media strategy stuff and create some buzz for this amazing offer we have?” I can’t count the number of times I have been asked this question by clients, students of our  social media workshops , attendees at events where I speak , loyal blog readers & even neighbors! ...
  1 week ago

• Communities Create Markets: 13 Tips To Build Loyal Tribes of Brand Evangelists

  
  — Authority:
  Patience is one of the hardest things to have when it comes to building online communities. Many business leaders want to believe it’s as easy as creating a Facebook page, combined with asking (or begging) for likes and within days they’ll have an instant community. The truth is that communities take time. Just ...
  2 weeks ago

• Market Research & Social: Four Methods to Utilize Social Data via Social Listening

  
  — Authority:
  A few years back I picked up Lou Gerstner’s book on how he turned IBM around and brought the company back to relevance in the early 1990s. What stood out most about the reinvention of the technology giant was Gerstner’s focus on the customer – where IBM employees had been focused on innovation, he found not ...
  3 weeks ago

• People on Social Media are Speaking: Is Your Brand Listening?

  
  — Authority:
  Social listening by a brand is the process of discovering what is being said about your brand, product, services or industry on social media, forums and blogs. The purpose is to gather information to improve the customer experience and the brand, and learn how to relate to online users. It’s especially vital to ...
  3 weeks ago

• 13 Characteristics of Human Brands

  
  — Authority:
  Just like people, brands come in all shapes and sizes. A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page, Twitter background or set of beautifully designed Pinterest boards. The truth is your brand is all of these things and more. It’s what you ...
  3 weeks ago

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