social media measurement

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Original Technorati articles tagged “social media measurement”

• in Social Media
  Klout Adds Bing and Instagram to its Social Measurement Tool
  Klout brings Bing and Instagram into its social influence measurement tool, highlighting high-profile professionals and celebrities in search results
  by elementalcomms / on Apr 3, 2013
• in Film
  Can Social Media Predict Oscar Winners?
  How will the Social Oscars data visualisation do in predicting the Academy Awards Oscar winners ahead of the eagerly anticipated Hollywood ceremony?
  by elementalcomms / on Feb 15, 2013
• in Social Media
  Social Media Infographic for GRAMMYs Predicts Two Out of Four Winners
  Social media GRAMMYs infographic by activ8social predicts two out of four winners at this year’s ceremony
  by elementalcomms / on Feb 11, 2013

Latest blogosphere posts tagged “social media measurement”

 

• Buffer: A Worthy Alternative to Hootsuite

  
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  Buffer is a social media management tool designed to offer users an efficient solution to handle sharing on social media. Fill up your Buffer at one time in the day and Buffer automatically posts them for you through the day. Simply keep that Buffer topped up to have a consistent social media presence. Multiple ...
  1 week ago

• Gini Dietrich on How to Measure PR

  
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  Go read this great article by Gini Dietrich at Spin Sucks : " How to Measure PR: Use These Tools ." It includes an inspirational little case study of a content marketing program with the goal of getting people to a free trial. The nice point she makes is that once you settle on what to measure: "...we know exactly ...
  1 week ago

• Life After Death By PowerPoint 2010

  
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  Expanded version of Don McMillans 2008 YouTube hit "Life After Death by PowerPoint":
  1 week ago

• Social Media Effectiveness and Black Unemployment

  
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  We like to think of social media as a tool to "bring people together" to accomplish mutually beneficial goals. But its also clear that social media is a tool with which we gain advantage over other people. This can be especially valuable when finding a job. More social media connections means more favoritism in ...
  2 weeks ago

• Don’t Let Goals Get In The Way Of Your Success

  
  Social Media Explorer — Authority: 619
  I was at a party the other week talking to an old friend that had recently launched a startup. He was sharing some interesting statistics on the growth of the startup, that they have increased sales by X and clients by Y.  In all, it was very positive news. After a few minutes of conversation, I asked him whether or ...
  2 weeks ago

• 3 Types of Rarely Retweeted Tweets

  
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  From ragan.com comes this post on what to avoid if you want to have your tweets retweeted. Tactics that will improve your retweet exposure include avoiding truncated Facebook tweets, too many hashtags, and poor grammar and spelling. Personally, I am so glad to hear that some people are turned off by poor English ...
  2 weeks ago

• Tools to Track Success on Instagram

  
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  Four tools to track Instagram success are briefly mentioned in this post from PRDaily. Its intriguing that one of them, SimplyMeasured, provides "free" analytics, but you must share a tweet to promote the company. What an interesting way to get payment for a service. (The post and the image originally appeared on ...
  2 weeks ago

• The Measurement Geeks of the Month: PR News 2013 Measurement Hall of Fame Inductees

  
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  On May 15th, PR News will induct six longtime public relations measurement heavy hitters into its Measurement Hall of Fame at the National Press Club in Washington, D.C. Congrats! James Fetig , recently retired chief, external relations, for the Corporation for National and Community Service Diane Lennox , PR ...
  3 weeks ago

• The Measurement Menace of the Month: Anyone Claiming to Have a Universal Measure of Social Media

  
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  Definition of a Menace: Any vendor or agency claiming to have a “universal measure”of anything having to do with social media. The latest examples of this type of villain are StarcomMediaVest Group and ShareThis, who earlier this week announced that theyve used themagic of algorithms to blend two ...
  3 weeks ago

• Social Media Analytics and ROI tracking

  
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  This week I was honored to present at the Social Media Club of St. Charles April event, where I spoke about social media analytics and ROI tracking. During the presentation I covered three areas of social media measurements: Social Media Metrics Social Media Measurement Tools Measuring the ROI of Your ...
  3 weeks ago

• Thomas Herndon Is The Measurement Maven of the Month

  
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  by Katie Delahaye Paine Thomas Herndon is the UMass graduate student who found a spreadsheet error and thereby rocked the foundations of todays economic austerity movement. In recognition of his devotion to the data, his Excel skills, and the importance of his findings, we present him with our Measurement Maven of ...
  3 weeks ago

• The "So What?" Rule: Put Your Big Girl Panties On and Deal With It

  
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  The Paine of Measurement Anyone who has heard me speak has heard aboutthe So What Rule Of Measurement. It states that whenever youre presented with results—and especially if they are in the form of a flashy chart—you have to ask “So What?” three times. Suppose your agency comes in with a pretty pie chart ...
  3 weeks ago

• Beth Kanter on Measuring Nonprofit Social Networks

  
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  The amazingly energetic and prolific Beth Kanter has a recent post on how to measure your social media network. Lots on network mapping and social network analysis for Twitter. Beth is the go-to guru for nonprofit networking. She is author (with co-author Alison Fine) of " The Networked Nonprofit ," which ...
  3 weeks ago

• Tracking What Matters: A New Mindset for Evaluating Travel PR

  
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  Heres a great little article on evaluating travel public relations and social media, by Vicky Hastings at MediaPost. It includes a review of the Barcelona Principles, social media amplification of editorial coverage, and, of course, saying No to AVEs and multipliers. --WTP (Thanks to Desiree Van de Vlekkert for ...
  3 weeks ago

• The Most Bogus Metric

  
  Social Media Explorer — Authority: 619
  I love Twitter. I really do. Even when I have a beef with it, I recognize that it is an amazing tool connecting people and businesses and cultures and organizations and thoughts and ideas and revolutionaries. And it was built by a small conclave of guys who had no idea what it would grow up to be. But there is a gap ...
  3 weeks ago

• Way Above Standard Fare: Two IPRRC Papers That Concern Measurement Standards-setting

  
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  A good turnout at IPRRC 2013 by Katie Delahaye Paine There were two papers at IPRRC 2013 that have significant impacton the Conclaves pursuit of public relations and social media measurement standards . Eisenmann and ONeal: Standards for Media Analysis Prove Unreliable —Or Do They? The paper with the ...
  3 weeks ago

• How to Improve Your Social Media Calls to Action

  
  Social Media Examiner — Authority: 715
  Is your audience responding to your social activities? Have you integrated the right calls to action into your social media strategy? A call to action is a way for you to entice your social media audience to focus their attention on the next action you want them to take. Here are seven steps for crafting [...]
  3 weeks ago

• Interview Series: 12 PR Measurement Thought Leaders Speak Out

  
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  Jim Grunigs interview was just published communicationcontrolling.de , a joint project between the German Public Relations Association and Leipzig University, will post a series of interviews with 12 public relations measurement thought leaders. The interviews will be published in English and German, one every two ...
  3 weeks ago

• Escape Information Poverty By Asking The Right Questions

  
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  Mark Kleins Customer Chronicles Too many times I’ve heard marketers complain that “I’m data rich but information poor!”  They’ve got transaction data, clickstream data, survey data, demographic data... you name it.  There’s no doubt they have many data points for each of their customers. Despite ...
  3 weeks ago

• This PR Measurement Webinar Brings You Up To Date On Engagement, Influence, And Business Impact

  
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  This webinar from Carma International presents Dr. Jim Macnamara, Professor and Deputy Dean at University of Technology, Sydney. He identifies and explores several key concepts of public relations measurement, including engagement, relevant influence, and impact/value. Its really a broad review of what public ...
  3 weeks ago

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