social media pr

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Latest blogosphere posts tagged “social media pr”

 

• Friday social media round-up: Tech triumphs, Clinton tweets & Fergie quits

  
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  Once again, ladies and gents, it’s the Friday social media round-up. We’ll keep the intros short this week, and cut straight to the chase (although spoiler alert: some Ryan Gosling action below!). Here’s what’s caught our eye this week: (1) Coming this summer…Facebook video advertising You know ...
  2 weeks ago

• Reports Facebook losing users debunked, platform launches video ads regardless

  
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  The social media world was buzzing yesterday at news that Facebook will soon launch video ads which will appear in user’s news feeds. The ads will last up to 15 seconds and each user will only be hit by one brand’s ads per day. As you’d expect with the general negative chatter on social surrounding any ...
  2 weeks ago

• Gini Dietrich on How to Measure PR

  
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  Go read this great article by Gini Dietrich at Spin Sucks : " How to Measure PR: Use These Tools ." It includes an inspirational little case study of a content marketing program with the goal of getting people to a free trial. The nice point she makes is that once you settle on what to measure: "...we know exactly ...
  2 weeks ago

• So, What Does a Fashion Digital Content Producer Do?

  
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  On Friday we linked to an article put out by Weber Shandwick that sounded the alarm bells for any PR agencies not taking content marketing seriously. In the article, Michael O’Neil states that “Agencies…need to infuse digital creativity throughout their network and practices. They need to build teams of ...
  2 weeks ago

• Social Media Effectiveness and Black Unemployment

  
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  We like to think of social media as a tool to "bring people together" to accomplish mutually beneficial goals. But its also clear that social media is a tool with which we gain advantage over other people. This can be especially valuable when finding a job. More social media connections means more favoritism in ...
  2 weeks ago

• Five great Google Plus experts you should add to your circles

  
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  I thought I would draw your attention to the following five Google Plus experts whom you should add to your circles. The Guardian published news on Monday that Facebook’s user figures had taken a hammering , down 6m monthly visitors in the US and 2m in the UK (interestingly these facts have been refuted by ...
  3 weeks ago

• [WATCH:] Tyler Clary Talks to Swim Swam about Race Car Driving

  
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  From SwimSwam.com: Tyler Clary, 2012 London Olympic gold medalist, is more than a champion backstroker. He races cars, and loves it. It is his passion. We know Clary from his years of swimming in Michael Phelps and Ryan Lochte’s shadow. That was his place. We could count on Clary collecting the silver or bronze ...
  3 weeks ago

• 3 Types of Rarely Retweeted Tweets

  
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  From ragan.com comes this post on what to avoid if you want to have your tweets retweeted. Tactics that will improve your retweet exposure include avoiding truncated Facebook tweets, too many hashtags, and poor grammar and spelling. Personally, I am so glad to hear that some people are turned off by poor English ...
  3 weeks ago

• Tools to Track Success on Instagram

  
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  Four tools to track Instagram success are briefly mentioned in this post from PRDaily. Its intriguing that one of them, SimplyMeasured, provides "free" analytics, but you must share a tweet to promote the company. What an interesting way to get payment for a service. (The post and the image originally appeared on ...
  3 weeks ago

• The Measurement Geeks of the Month: PR News 2013 Measurement Hall of Fame Inductees

  
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  On May 15th, PR News will induct six longtime public relations measurement heavy hitters into its Measurement Hall of Fame at the National Press Club in Washington, D.C. Congrats! James Fetig , recently retired chief, external relations, for the Corporation for National and Community Service Diane Lennox , PR ...
  3 weeks ago

• The Measurement Menace of the Month: Anyone Claiming to Have a Universal Measure of Social Media

  
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  Definition of a Menace: Any vendor or agency claiming to have a “universal measure”of anything having to do with social media. The latest examples of this type of villain are StarcomMediaVest Group and ShareThis, who earlier this week announced that theyve used themagic of algorithms to blend two ...
  3 weeks ago

• Friday round-up: Who’s got your logins?, Blogs enable G+ comments and the opinions of Tyrion Lannister on illegal downloading

  
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  It’s Friday so in time honoured tradition here are the best bits we’ve seen this week: Would you give your boss your Facebook password? Soon U.S. employers may be able to request the login details of employee’s social media accounts. This comes after a last-minute amendment to the Cyber Intelligence Sharing ...
  3 weeks ago

• Interview Series: 12 PR Measurement Thought Leaders Speak Out

  
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  Jim Grunigs interview was just published communicationcontrolling.de , a joint project between the German Public Relations Association and Leipzig University, will post a series of interviews with 12 public relations measurement thought leaders. The interviews will be published in English and German, one every two ...
  4 weeks ago

• This PR Measurement Webinar Brings You Up To Date On Engagement, Influence, And Business Impact

  
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  This webinar from Carma International presents Dr. Jim Macnamara, Professor and Deputy Dean at University of Technology, Sydney. He identifies and explores several key concepts of public relations measurement, including engagement, relevant influence, and impact/value. Its really a broad review of what public ...
  4 weeks ago

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