social media strategy

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Original Technorati articles tagged “social media strategy”

• in Technology
  Good Content Deserves Good Distribution - Interview with dlvr.it CEO, Bill Flitter
  Assuming you've created compelling content, curation, distribution, and repurposing of it is critical to generating consumer engagement.
  by socialmktgfella / on May 16, 2012
• in Small Business
  Is Your Small Business Destined To Fail?
  Businesses that have not taken advantage of the social web may fail. Here are 10 action areas to move from failure to success.
  by donmetznik / on Jun 13, 2011
• in Small Business
  Launch a Twitter Campaign Before Anything Else
  Small business owners can use Twitter to help them build a community of customers before their doors are open.
  by clintonrlanier / on Jun 7, 2011

Latest blogosphere posts tagged “social media strategy”

 

• How Corporate Culture Drives Competitive Advantage

  
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  It’s easy to become jaded and wary of those who rely on words like “innovation”, “transformation” and “engagement” too much isn’t it? So what happens when you come across a story that truly embodies these overused and abused terms? That’s the exact situation I found myself in after speaking to  Dan ...
  3 days ago

• Live Brand Social: Spotting social content they’ll go crazy for

  
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  Already we’ve explored the recent research on Live Brand Social to look at how people’s behaviours can inform your planning. You’ve seen the best ways you can use a combination of live events and social media; how you can target your audience and interact with them on social networks before, during and ...
  3 days ago

• How to Choose Social Media Tools

  
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  If you are reading this in your email or Reader today, click over and stop by the blog today. Something new and exciting is there. If you’re reading on the blog, surprise! Thanks to Nick Harrison at Dashal and our fearless content director, Lindsay Bell-Wheeler , the site has a brand, spanking new design. A ...
  3 days ago

• 3 Simple Ways to Measure Your Social Media Results

  
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  Are you looking for better ways to measure your social media activities? Do you know if your social media efforts are worthwhile? Social media measurement is one of the most frustrating challenges business face. In this article I’ll show you three simple measurement strategies that can fit into one of your future ...
  3 days ago

• Facebook Advertising Strategies

  
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  Both large and small size businesses have started to market on Facebook as a major approach to advertising their business. Facebook Ads are getting to be a incredibly effective way of business marketing at low cost. However, not everybody has experienced much success with them. The majority of businesses failed to ...
  3 days ago

• Why is Google’s research of the online customer journey so significant?

  
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  Google has developed yet another mind-blowing research tool. Despite the rather unimaginative name, “The Customer Journey to Online Purchase”, it nevertheless provides extremely valuable data to boost the imagination of online marketers, providing even further evidence to treat social media as an integral part of ...
  3 days ago

• The Most Important Social Media Webinar I’ve Ever Presented is Coming Soon

  
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  On June 5th, I will be presenting a webinar called “ Beyond the Basics: 5 Myths and 10 Rules for Advanced Social Media Mastery “. It might as well be called, “Stop the madness because the social media world is going down a dark path.” After delivering a good portion of it at the Automotive Boot Camp last ...
  3 days ago

• Time for the Mid-Year Course Correction

  
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  It’s hard to believe Memorial Day is right around the corner. The beginning of summer means the end of the school year, the opening of swimming pools (in many places), the beginning of vacation season, and more. For businesses, it is time for the mid-year course correction. Romeo looks back to make a mid-point ...
  4 days ago

• Social Media is More than a Branding Tool

  
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  Branding is important. It’s something that most businesses want but few do well enough considering the tools that we all have at our disposal through the internet in general and social media in particular. However, too many are starting to use social media as a branding tool only. The reality for local businesses is ...
  1 week ago

• Getting More Facebook Fans is a Minimal Need Compared to Reach

  
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  For years, the acquisition of a bigger, “better” Facebook page has been a focus of many in the social media marketing realm. There are companies that are dedicated to the task. The reality now (and for a long time, actually) is that fan acquisition for business Facebook pages is such a minor piece of the puzzle ...
  1 week ago

• Typo Tips

  
  PRowl Public Relations — Authority: 134
  It happens to all of us. You think you just crafted the perfect tweet or status, you send it off into the vast space called the Internet and then you re-read it; you made a typo!  My last major typo was about a month ago, while sharing a blog post on Facebook about a controversial topic - and my mistake was ...
  1 week ago

• Social Media for Business: You Must Know Your Audience

  
  Pam Marketing Nut — Authority: 468
  “Why can’t we just skip the social media strategy stuff and create some buzz for this amazing offer we have?” I can’t count the number of times I have been asked this question by clients, students of our  social media workshops , attendees at events where I speak , loyal blog readers & even neighbors! ...
  1 week ago

• Can We Really Manage Our Social Media in 30 Minutes a Day?

  
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  I don’t know about you, but managing all my social media sites often takes more than 30 minutes a day to do it well. I wish I could cut down the time I spend on it so I can do some work! According to Brianna Smith in a recent Social Media Today post , “It is actually possible if your daily use of social ...
  2 weeks ago

• How Businesses Can Leverage Linkedin Company Pages

  
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  A couple of days back I wrote a post about how to use Linkedin for personal branding and yesterday, I received another email from an old client of mine asking suggestion on how he can leverage Linkedin company pages for his business. Rather than sending him an email, I thought it would be good to put up a post here ...
  2 weeks ago

• Facebook’s Best Practices for Journos: Optimize Graph Tags, and Your Editorial Staff

  
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  When Facebook released their Best Practices guide for media last week, I admit I thought it was cute. In my world, I consider Facebook sort of my ‘private life,’ a space I reserve to share thoughts and internet things with people I actually know, whereas I consider Twitter my more public persona, where I ...
  2 weeks ago

• Three brands that are pros at newsjacking

  
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  With social media being a hub for news stories and updates brands and companies are ever increasingly jumping on popular stories to engage with wider audiences. This is known as newsjacking. When done correctly newsjacking can be an amazing asset for a brand, however, if done badly the backlash can be instant and ...
  2 weeks ago

• How to Create a Social Support Team for Free

  
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  Do you have customers seeking support via social media? Are people talking about your company online? Many companies simply can’t afford to hire a social support team. So what are your options to manage these conversations with little to no resources? Keep reading for tips on how you can create a free or low-cost ...
  2 weeks ago

• Protected: The Social Media Marketing Funnel

  
  Social Media Strategy — Authority: 138
  This post is password protected. To view it please enter your password below: Password:
  2 weeks ago

• Social media engagement still a barrier

  
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  Companies on the ASX100 aren’t using social media to its full capacity in order to avoid inadvertently putting a foot wrong, a new report has shown. The report by WebProfits found that despite Facebook boasting almost 12 million active Australian users, only 27 percent of companies are using the platform, while 53 ...
  2 weeks ago

• Create Tools Agnostic Social Media Strategy in 8 Steps [Infographic]

  
  Convince and Convert Blog: Where Social Media and Email Collide — Authority: 596
  Editor’s Note: A version of this article originally appeared on Social Media Explorer . Although social media continues to thread its way into the fiber of more and more organizations, my experience is that many small to mid-sized companies are still lagging behind when it comes to the development and ...
  2 weeks ago

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