storytelling

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Since the early 1980s, storytelling has evolved far beyond its ancient roots as an oral-performance tradition. Storytelling is considered the foundation of emerging new media formats, such as blogging, gaming, and social media. Storytelling in established media formats, such as film, music, journalism, and comic books, is undergoing new scrutiny and research. Business narrative is an emerging tool for marketing, persuasion, trust-building, and sparking change. Scholars and practitioners are studying stories in organizations to learn more about organizational life and behavior. Educators are embracing digital storytelling for learning.

As social media use becomes more widespread (a 2009 Pew Internet Project Report noted that the proportion of adults who have a profile on a social network site had more than quadrupled since 2005 to 35 percent), storytelling has become a significant identity-construction tool in social media venues. So important has storytelling become to online life that Alan Levine and Bryan Alexander coined the term “Storytelling 2.0” to refer to the role of story in the interactive and collaborative Web.

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  • Serenissima waits for higher tide – and she has had earlier identities


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    [Updated below 01.05 21st May] Cameron Campbell  – our music and motor sport editor, has just sent us this shot of the Serenissima from the Corran Halls side, showing how close inshore she is on the current state of the tide. Iain Fulton, Press Officer of Oban Lifeboat, tells us that high tide is at 0312 tomorrow ...
    2 days ago

  • Finding yourself through travel adventures


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    In preparation for my upcoming trips, especially the one to Paris [not necessarily a business trip - more like a mini vacation].  I have been watching several movies to get prepared for the lovely scenery, cuisine, and atmosphere of Paris. One movie in particular I have watched recently has been Sabrina. I have both ...
    3 days ago

  • The rise of visual storytelling in marketing


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    Thanks in part to visual social networks like Instagram, visual storytelling has gotten much more interesting and much more integral part of marketing for all types of businesses. Follow The American Genius on Facebook for exclusive & breaking business stories Get more Business News at AGBeat
    3 days ago

  • SVPMA: Humanize Your Product From the Inside Out


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    On Saturday, May 18, I gave a workshop to the SVPMA – the Silicon Valley Product Management Association – on how to use customers’ human needs to design better products and craft marketing stories. That’s how you humanize and align product with marketing! Stories don’t just happen after a product is ...
    3 days ago

  • Coffee Apocalypse — by Rebecca Clarke and Sayantan Halder


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    It’s been 33 minutes since the coffee machine blew up at work. My colleagues have begun to partake in the first signs of caffeine withdrawal. I can hear Patricia’s pen tapping erratically on her desk, Nigel is pacing the corridor, and Susan is rocking back and forth. I myself can’t stand the taste of coffee; ...
    3 days ago

  • Does your infographic tell a story?


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    Make sure you do more than throw numbers at readers Target audience: Businesses, infographics specialists, marketing professionals, designers. I love infographics. And I love storytelling. But rarely do the two meet in any meaningful way. So I couldn’t resist the chance to share a new infographic from one ...
    3 days ago

  • Vimeo Video School - Storytelling the Stillmotion Way


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    Stillmotion is a video production company based in Oregon. Last month they produced a series of videos all about how to tell stories through video. The series takes you through the planning, shooting, and editing of a video. The series isnt a how-to on the technical side of production as it is a how-to plan and think ...
    3 days ago

  • First Thursdays: Tell Your Story


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    I met my niece for lunch on Friday, who shared about a story-telling event she recently attended. Individuals signed up the tell  a story about themselves during a seven-minute presentation. Ooohh, I said. What a great idea! So, we’re going to start Story-Telling Thursdays on CareGiving.com. Here’s how it ...
    4 days ago

  • Archaeological investigations on Iona indicate burial sites


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    The first geophysical survey to be undertaken on Iona away from the core focus of the Columban monastic enclosure and the Benedictine Abbey could show signs of burials. The surveys were carried out on National Trust for Scotland land on the island by Dr Sue Ovenden and Alastair Wilson [above] of Rose Geophysical ...
    4 days ago

  • Fallen — by Martin Hooijmans and Lars de Ruyter


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    A bleak morning sun seeped through the clouds, casting its dim light over the thousands of graves that marked the valley. Home to the dead, it was avoided by the living, scared away by frightening tales of legend. “We should not advance,” Rorik urged. “You know what he is capable of in this place.” “And ...
    4 days ago

  • Kisstory


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    I had a good idea the other day. This is not unusual, ask anyone who knows me. I have good idea s a lot. If Id sold all my good idea s Id be a wealthy man now. But two things conspired to make me start work on this one... My friend Hugh is a storyteller. He has recently begun making videos of his stories. ...
    4 days ago

  • Summer Opportunities from NC Museum of Natural Sciences


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    The NC Museum of Natural Sciences has some exciting opportunities for educators this summer! Join us for a workshop this July. Workshop descriptions below!   To register, follow this link: http://files.naturalsciences.org/education/Ed_Trek_reg_form_2012.pdf   Entomology 101 for Teachers Prairie Ridge ...
    1 week ago

  • Fablelane: Online Reading Game Motivates Students To Read And Write


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    Non-profit project Fablelane had created an online reading game platform, fusing the action and excitement of video games with the narrative of a good story. Fablelane’s online reading game seeks to reengage kids in learning to read and write. Teenagers enjoy playing games on their iPad, console or computer more ...
    1 week ago

  • Enlightenment, Faith and Torah/Scriptures


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    Today, many try to modernize various aspects of the basic beliefs of religion. They claim that the Torah/Scriptures is antiquated and needs to be reviewed and updated to be relevant in today’s society. It is indeed sad that the timeless values that have been the cornerstone of countless communities and society have ...
    1 week ago

  • Stand-Up Paddleboarding Classes in Toronto


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    I’ve known Paul Peic a long time. I took that picture of him above by snapping a shot of my own TV screen using an older model digital camera set to record night shots. Paul was on CBC Dragon’s Den at the time, a groundbreaking venture doc series in which he appeared in 2009 alongside three other entrepreneurs in ...
    1 week ago

  • Students’ Digital Research: Primed


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    I’ve been teaching a Graduate research methods course for several years now at CGU, Visual Research Methods. But this Spring, I have encountered some surprising findings, ones that are echoed in my undergraduate student’s work as well, where I also assign digital coursework that asks students: to account, ...
    1 week ago

  • ...happy mothers day, mama


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    She was almost three when it happened. They had gone to town for a family photograph...my grandparents, Uncle Raymond, my mother, Vancene, and her identical twin sister, Aleene. The happy outing was cut short when Aleene became feverish. A single photograph of the three children was snapped, then they left. Two hours ...
    1 week ago

  • Kurt Vonnegut on storytelling


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    Mr. V. sure knew how to spin a story The following eight points are Vonneguts clear-eyed advice to writers of short stories, and while it some of it -- like being a sadist -- doesnt exactly apply to business stories (LOL), much of it does. Get to the point, he says, create a rooting interest (a hero), and write ...
    1 week ago

  • Tools for Using Social Media to Create Stories


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    STORIFY AND OTHER SITES ASSIST IN CREATING ENGAGING DIGITAL STORIES. Every quarter ICUC hosts a month-long series dedicated to one topic in the social media space. This month our focus is visual social media. Visual social media and marketing can help your brand capture interest in an exciting way. ICUC is taking ...
    1 week ago

  • Flashback: seeking to understand


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    This post was originally written in 2009 and is still very relevant to me. I hope you think so as well. — A norm that I aspire to, however difficult it can be at times is this one: Seek to understand before being understood. I just read a story about an administrator who practices this [...]
    1 week ago

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