viral

The notion that an idea can become contagious, in precisely the same way that a virus does, is at once common-sensical and deeply counter-intuitive. So writes Malcolm Gladwell in his introduction to Seth Godin's revolutionary book Unleashing The Ideavirus.

Thinkers such as Godin and Gladwell have changed the way people think about marketing. Instead of yelling at full volume to get attention, successful businesses, artists and publishers are telling stories that people want to spread.

While advertising agencies work round the clock to create viral campaigns for their clients, the new marketers insist that real glory is reserved for those who build viral into the product, rather than try to add a viral component to the marketing. In other words, viral marketing is not a marketing strategy.

But don't be discouraged if your products don't fit the viral model, because you can still create an excellent word of mouth campaign. Just remember that stories spread only because people want to spread them. So create stuff worth caring about and find the best tools for spreading your content and you're in with a chance.

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Original Technorati articles tagged “viral”

• in Social Media
  How to Write a Blog Post in One Hour Which Is Guaranteed to be Published, Get Noticed and Even Go Viral!
  The truth is, writing a good and interesting post is not all that difficult if you don't worry too much about it. Chances are you may be already doing most of the work as a matter of routine. Unlike all those numbered instructions and steps you are used to get from the tipsters and experts, which make it sound like a chore and a pain in the butt you would rather put off, writing good blog posts can be real fun. You may think this is an theonion.com post, but it isn't.
  by forgevalley / on May 14, 2013
• in Social Media
  Twitter Launches Email Digest of Your Best Tweets
  Twitter launches a new service providing an email digest of your best tweets.
  by cmimanagers / on May 15, 2012
• in Social Media
  Are Your Tweets Good Enough to Wipe Your Bottom With?
  A new service launched this week that lets you print your tweets onto toilet paper.
  by cmimanagers / on Mar 29, 2012

Latest blogosphere posts tagged “viral”

 

• Twitter Tennis & Flies The Focus For Latest Sports Campaigns

  
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  With the grand slams coming up, the ads featuring the best and brightest of tennis are appearing. The first one features Roger Federer trying to kill a fly. The second feature French player... Viral Videos Gone Wild The best site for the top viral videos. Our viral vids and web videos are the best shared videos on ...
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• Incredible Macro Photography

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/05/89bekIv7O4l.jpg]
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• No one will see it? Challenge accepted.

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/05/0e7cpyX8WNm.png]
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• Some light reading

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/05/f454p4j5nz4.jpg]
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• Just another reason to not go outside

  
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• YouTube Sees 100 Hours Of Video Uploaded Onto Site Every Minute

  
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  Its the kind of statistic that shouldnt be surprising, but really is. On its official blog yesterday, YouTube announced that it sees more than 100 hours of video uploaded onto the site every... Viral Videos Gone Wild The best site for the top viral videos. Our viral vids and web videos are the best shared videos on ...
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• THE KOREANS ARE INVADING!!!

  
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  We’ve all been so worried that North Korea would launch an attack against the U.S., that no one seems to notice that we’ve already been invaded… by South Korea. By David Davila (playwright/songwriter) This week I was almost trampled to death by a bunch of obsessed teenagers who were trying to get a peek at their ...
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• Incredible Macro Photography

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/05/89bekIv7O4l.jpg]
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• Recently our cat’s tail got shut in the door so the vet shaved it and amputated a couple inches. I present to you plunger-butt-Mick.

  
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• Preferred method of travel.

  
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• Forgetting to Remove Your Headphones

  
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  http://www.youtube.com/watch?v=jQJkHN5y0sc Forgetting to Remove Your Headphones Forgetting to Remove Your Headphones… I FREAKING HATE IT WHEN THIS HAPPENS! Subscribe?: http://www.youtube.com/subscription_center?add_user=jesalbeta Magical words that help me get some decent views: funny, parody, nigahiga, smosh, ...
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• Wellington Market’s Ghostly Visitor

  
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  http://www.youtube.com/watch?v=WlS9vJgLxoY Wellington Market’s Ghostly Visitor On the 4th May 2013, Wellington’s popular indoor market would seem to have received a visit from a ghostly apparition. Staff from the market discovered that there had been an apparent intruder when they opened up on Saturday morning ...
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• Zooming out through the known universe

  
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  The post Zooming out through the known universe appeared first on Whale Oil Beef Hooked | Cameron Slater .
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• Guitar Warfare

  
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  Tom Ska  recruited YouTube famous Freddie W , and his buddies  Rob Scallon  and  Jenny Bingham  to star in  Guitar Warfare . While going for a stroll Tom and his friends are confronted by a conniving guitar bandit played by Freddie W. Soon the four are stuck in a musical energy battle with laser and ...
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• Social Media Marketing is a Continuous Process

  
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  Social Barrel - The Latest on Social MediaNowadays, more and more people are using social media through computers, tablets and mobile phones. In fact, social media is much more frequently used now for communication than texting, emailing, calling and talking. As such, social media marketing engagement is a very ...
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• Preferred method of travel.

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/05/6ee7oIEp412.gif]
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• Toph = Badass.

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/05/ab706iIpQJZ.jpg]
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• A hero has been lost in my apartment building!! :(

  
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• A guy I’ve liked for ages randomly leaned over and kissed me in the middle of a sentence.

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/05/74e3dCANf6n.gif]
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• How to wake up a black person

  
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  http://www.youtube.com/watch?v=KUI3MILG_a4 How to wake up a black person Eric Dunn on Vine. Check me out on Twitter and instagram @ericVdunn From: Eric Dunn Views: 156001 1512 ratings Time: 00:07 More in Entertainment
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