viral

The notion that an idea can become contagious, in precisely the same way that a virus does, is at once common-sensical and deeply counter-intuitive. So writes Malcolm Gladwell in his introduction to Seth Godin's revolutionary book Unleashing The Ideavirus.

Thinkers such as Godin and Gladwell have changed the way people think about marketing. Instead of yelling at full volume to get attention, successful businesses, artists and publishers are telling stories that people want to spread.

While advertising agencies work round the clock to create viral campaigns for their clients, the new marketers insist that real glory is reserved for those who build viral into the product, rather than try to add a viral component to the marketing. In other words, viral marketing is not a marketing strategy.

But don't be discouraged if your products don't fit the viral model, because you can still create an excellent word of mouth campaign. Just remember that stories spread only because people want to spread them. So create stuff worth caring about and find the best tools for spreading your content and you're in with a chance.

by Simon Synett Are you a writer, passionate about this or any other topic? Join Blogcritics!

Original Technorati articles tagged “viral”

• in Social Media
  How to Write a Blog Post in One Hour Which Is Guaranteed to be Published, Get Noticed and Even Go Viral!
  The truth is, writing a good and interesting post is not all that difficult if you don't worry too much about it. Chances are you may be already doing most of the work as a matter of routine. Unlike all those numbered instructions and steps you are used to get from the tipsters and experts, which make it sound like a chore and a pain in the butt you would rather put off, writing good blog posts can be real fun. You may think this is an theonion.com post, but it isn't.
  by forgevalley / on May 14, 2013
• in Social Media
  Twitter Launches Email Digest of Your Best Tweets
  Twitter launches a new service providing an email digest of your best tweets.
  by cmimanagers / on May 15, 2012
• in Social Media
  Are Your Tweets Good Enough to Wipe Your Bottom With?
  A new service launched this week that lets you print your tweets onto toilet paper.
  by cmimanagers / on Mar 29, 2012

Latest blogosphere posts tagged “viral”

 

• Fake 3d Flight And Apartment Video Fools People On The Internet (VIDEO)

  
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• My Grandma is getting pretty high tech these days…

  
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  Comment on the picture below…
  18 hours ago

• Clingers

  
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  We just can’t get enough of Dad. (submitted by Shad) Comment on the picture below…
  18 hours ago

• Silver Spoons

  
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  When we grow up, we want to be exactly like him. (submitted by Mike in Australia) Comment on the picture below…
  18 hours ago

• Every time I see my ex with another guy

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/06/1df9wK3jjZXh.jpg]
  18 hours ago

• Great high school yearbook typo.

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/06/a55dmfPZC3m.jpg]
  18 hours ago

• My reaction upon learning that there’s yet another safe

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/06/3c17I73OgoH.jpg]
  18 hours ago

• this was a man

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/06/0735lfeX61M.png]
  18 hours ago

• this was a man

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/06/0735lfeX61M.png]
  19 hours ago

• As a 50′ woman, this is my rage

  
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  [IMG: http://www.theviraltrend.com/wp-content/uploads/2013/06/8179xZug3YR.jpg]
  19 hours ago

• I made a Velociraptor Suit by Fábio Silva

  
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  http://www.youtube.com/watch?v=LjvXRlNs0zU I made a Velociraptor Suit by F
  19 hours ago

• I made a Velociraptor Suit by Fábio Silva

  
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  http://www.youtube.com/watch?v=LjvXRlNs0zU I made a Velociraptor Suit by F
  20 hours ago

• Что умеет этот кот! cat and a tape measure

  
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  http://www.youtube.com/watch?v=YqGQhmjg_Ng Что умеет этот кот! cat and a tape measure From: Kobetoll Views: 4754 20 ratings Time: 00:38 More in Pets & Animals
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• Traffic warden jailed for peverting the course of justice

  
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  http://www.youtube.com/watch?v=4ycF87cayn4 Traffic warden jailed for peverting the course of justice A traffic warden who lied to police about being run over by a motorist he had slapped with a parking ticket has been jailed for intending to pevert the course of justice. Karl Crompton, 43, fabricated an allegation ...
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• Apple Follows Microsoft & Facebook By Revealing Data Security Requests

  
  — Authority:
  With Facebook and Microsoft revealing how many legal orders they received for user data - 9,000 to 10,000 requests for Facebook and 6,000 to 7,000 requests for Microsoft from December 1st 2012 to May... Viral Videos Gone Wild The best site for the top viral videos. Our viral vids and web videos are the best shared ...
  20 hours ago

• Developing test for disease-carrying ‘Trojan cows’

  
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  University of Adelaide researchers are developing a test to help eliminate hidden carriers of a significant disease in Australian cattle herds, commonly known as Bovine Pestivirus. It’s estimated that as many as 91.5% of Australian dairy and beef cattle herds, and just over half of all cattle, have been exposed to ...
  20 hours ago

• Unlocking the Truth

  
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  Unlocking The Truth – Malcolm Brickhouse & Jarad Dawkins from The Avant/Garde Diaries on Vimeo . Kriss Kross this isn’t. Lock up your daughters, America: these sixth-grade metalheads from Flatbush, Brooklyn are on a mission to rock your socks off. More on www.theavantgardediaries.com The post Unlocking ...
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• Traffic warden jailed for peverting the course of justice

  
  — Authority:
  http://www.youtube.com/watch?v=4ycF87cayn4 Traffic warden jailed for peverting the course of justice A traffic warden who lied to police about being run over by a motorist he had slapped with a parking ticket has been jailed for intending to pevert the course of justice. Karl Crompton, 43, fabricated an allegation ...
  21 hours ago

• People See Jesus in Phoenix Airport Floor Tile

  
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  http://www.youtube.com/watch?v=9jm9Pd9UoRc People See Jesus in Phoenix Airport Floor Tile People See Jesus in Phoenix Airport Floor Tile There are probably less holy places He could show up, but I can’t think of any at the moment. From: jaydenclips62 Views: 1 0 ratings Time: 01:12 More in Comedy
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• Google’s New Project ‘Loon’ Brings Internet Through Balloons

  
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  Trust Google to come up with some crazy projects but this one, appropriately titled Loon has the search engine giant has decided to bring Internet to the masses by an innovative method: balloons. Viral Videos Gone Wild The best site for the top viral videos. Our viral vids and web videos are the best shared videos ...
  22 hours ago

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