word of mouth marketing

Welcome to the 'word-of-mouth marketing' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'word-of-mouth marketing'.

Latest blogosphere posts tagged “word of mouth marketing”

• Creating Social Media Value: Part 3

  
  CMC — Authority: 153
  This entry is part 6 of 6 in the series Creating Social Media Value This is part of the “ “ Creating Social Media Value” . ” Series. We’ve covered Management & Administration, Listening & Learning and Part 3 is “ Thinking & Planning.” The objective of this part is to take what ...
  5 hours ago

• Newsletter #761: The “Motivate Them” Issue

  
  Damn, I Wish I'd Thought of That! — Authority: 472
  [Welcome back to the Damn, I Wish I Thought of That Email Newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.]If you’re trying to motivate people to do something — you’ve got an uphill battle on your hands. Most [...]
  1 day ago

• Creating Social Media Value: Part 1

  
  CMC — Authority: 153
  This entry is part 2 of 3 in the series Creating Social Media Value 4 Composite Functions of Social Media This is part of the series “ Creating Social Media Value” . The first step in creating social media value is to understand what it means to be  “ present in the marketplace” . The ...
  2 days ago

• The Secret of the Secret Quesadilla

  
  Damn, I Wish I'd Thought of That! — Authority: 472
  You can order a quesadilla at Chipotle, even though it’s not on the menu.Every parent knows this, because it’s the perfect thing to order for little kids — just cheese and a tortilla.Every parent tells their friends.Result: Tons of word of mouth.Why people share: Because it’s a secret. Because it’s special. ...
  3 days ago

• AlikeList raises $5M to help local businesses get discovered

  
  Gadget Reviews — Authority: 157
  Bookmark this categoryAlikeList is applying social networking to the discovery of local businesses. The Sunnyvale, Calif.-based company said today it has raised $5 million in a first round of funding to expand its social-local platform for listing, referring, and discovering trusted local businesses.The financing came ...
  3 days ago

• Which Part of Social Media Sells?

  
  CMC — Authority: 153
  This entry is part 4 of 4 in the series Social Strategies Everyoneeverywhere is selling “social media” products and services. I oftenwonder which part of social media  are they selling. In an earlier post titled “ Do You Sell Social Media Snake Oil ” we said “ Usingsocial media effectively demands ...
  4 days ago

• Ask for the sale when they are most interested in you

  
  Damn, I Wish I'd Thought of That! — Authority: 472
  Lots of websites use articles, blogs, and other content to attract visitors.It’s a fine strategy. But the challenge is converting those visitors to buyers.The Spice House in Chicago does an amazing job by putting a shopping cart right inside their recipes. You read the recipe you like and add the products to your ...
  5 days ago

• The biggest bag of M&M’s you’ve ever seen

  
  Damn, I Wish I'd Thought of That! — Authority: 472
  Our favorite thank-you gift is a giant 52 oz. bag of M&M’s. It’s ridiculously huge.We get a better response to this gift than when we send fancy gift baskets, expensive cheesecakes, or gourmet desserts.Why? Because it’s surprising.A silly-sized bag of your favorite candy, even if it only costs $8 at Costco, ...
  6 days ago

• The (un)sustainability of pop-up retail: Downtown Portland, Oregon

  
  Sustainable Marketing Blog — Authority: 124
  The latest Portland Development Commission e-newsletter is touting pop-up shops (temporary retail spaces) in downtown Portland, Oregon as a “success story”: “Ten days in, designers recoup their investments, exceed sales expectations and gain extra exposure…and Portland shoppers discover one-of-a-kind ...
  6 days ago

• 500,000 fans prove it: Social media has nothing to do with a great ambassador program

  
  Damn, I Wish I'd Thought of That! — Authority: 472
  Bill Samuels Jr. is a 7th-generation bourbon maker and president of Maker’s Mark. His Ambassador Program is, time and again, considered the gold standard of product fan clubs.500,000 people proudly carry a membership card to show their support for this brand.Guess what? It ain’t about social media.The entire ...
  6 days ago

• Would your employees send you a love letter on the way out the door?

  
  Damn, I Wish I'd Thought of That! — Authority: 472
  A classic from Southwest Airlines’ Paula Berg who is leaving the beloved airline after 10 years:68 REASONS WHY I’VE LOVED WORKING AT SOUTHWEST AIRLINESThis puddle.The response you receive when you tell someone that you work for Southwest Airlines.Free flights.The People – There are times when I pass folks in the ...
  1 week ago

• Over 50’s are twittering away!

  
  Neoco's blog - keep up to date with the best digital marketing agency in the world! — Authority: 112
  Grandma loves Tweet(y) Some still struggle to see the point of being on Twitter. Because how could a simple 140 character platform bring any sort of value whether for your personal social life or for an multinational organisation? Yet many others will say that their Twitter account is their claim to fame, others ...
  1 week ago

• Newsletter #760: The “Make Their Day” Issue

  
  Damn, I Wish I'd Thought of That! — Authority: 472
  [Welcome back to the Damn, I Wish I Thought of That Email Newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.]Great companies seize opportunities to help out and make the day for their customers, their fans, and their communities. ...
  1 week ago

• Social Medias Impact on Management

  
  CMC — Authority: 153
  This entry is part 2 of 2 in the series Social Strategies As a management consultant I have been inside numerousorganizations  helping them work on improvement agendas. Being on theinside is a revealing process and  the consistent constraint for anyimprovement has always been management. When change is ...
  1 week ago

• Slides: Real Time Web Is Not Fast Enough– Three Strategies For Business

  
  Web Strategy by Jeremiah — Authority: 581
  Real Time Is *Not* Fast Enough: Three Strategies For Companies To Get Ahead View more presentations from Jeremiah Owyang . I’m about to present at LeWeb , Europe’s largest internet conference with this year’s focus on “Real Time”.  With information moving even quicker, there’s a new strategy ...
  1 week ago

• Don’t Lie To Your Mother

  
  Marketing Conversation — Authority: 425
  Drew McLellan over at Drew’s Marketing Minute has reminded us all of 5 questions that will lead you to true word of mouth . The best by far is number 4: 4.) Would this trick my mother? Scam-ball, sleaze-filled trickery is not the way to earn love from customers. Hiding relationships between you and your ...
  1 week ago

• Word Of Mouth Marketing Association Awards Clickable For Innovative Community Engagement

  
  Ad Operations Online — Authority: 483
  Clickable Also Wins Separate Award For Community Innovation From The Society For New Communications ResearchNEW YORK – Clickable, the platform that makes online advertising Simple, Instant and Profitable™, announced that the Word Of Mouth Marketing Association (WOMMA) awarded it the prestigious Gold WOMMY Award ...
  1 week ago

• How to Use Social Networks to Engage Consumers (ECommerce-Guide)

  
  Stompernet SEO Course — Authority: 165
  E-tailers have long known the benefits of acquiring their best customers best friends, and they also know that nothing makes virtual cash registers ring better than word-of-mouth marketing. For these reasons, social media and online social networks can drive online shopping and spending.
  1 week ago

• Combine advertising and word of mouth. Ask your friends. Ask Twitter. Ask Facebook.

  
  Damn, I Wish I'd Thought of That! — Authority: 472
  Tempur-Pedic mattresses does a great job of combining traditional advertising with word of mouth.We know that word of mouth is more trusted and effective than advertising.If you have great word of mouth, use your advertising to push people to that word of mouth.It’s more effective than any canned message you could ...
  1 week ago

• Objections? Play into them!

  
  Sustainable Marketing Blog — Authority: 124
  It happens: something about you or your product raises eyebrows, turns noses, or raises other objections. There are a number of ways to overcome objections (interestingly, online articles on overcoming objections typically relate to network marketing). I believe the best way to overcoming objections to your self, your ...
  1 week ago

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