wpp

Welcome to the 'wpp' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'wpp'.

Latest blogosphere posts tagged “wpp”

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  Digital Destiny — Authority: 117
  
  3 days ago

• Charging to the top

  
  The Guardian - guardian.co.uk — Authority: 982
  The Media Top 100 Index leaders have found ways of making money from non-advertising sources Full table of OC&C; top 100 media companies Diversify or die. That is the stark message contained in this years Media Top 100 Index compiled by OC&C; Strategy Consultants. The list of the countrys largest media ...
  3 days ago

• Are admen still the brains behind campaigns?

  
  The Guardian - guardian.co.uk — Authority: 982
  … rarely is the answer, in this new age of multiple marketing models and chief executives guided by bankers and consultants The Mad Men account man of legend, with a martini in one hand and a million-dollar deal in his pocket, is probably just that – legend. And few of these people, more account barons than ...
  3 days ago

• OC&C Media Top 100 Index 2009

  
  The Guardian - guardian.co.uk — Authority: 982
  The list of the country’s largest media groups ranked by revenue
  3 days ago

• WPP’s war over the George Patterson sale ends with apology from Heraghty and McGrath

  
  mUmBRELLA — Authority: 700
  After three years, WPP has ended its reported $10m quest for damages from Pacific Equity Partners over the sale of advertising agency George Patterson. Part of the deal was the issuing of “an unreserved apology ” by former Patts senior executives MD Anthony Heraghty and executive creative director James ...
  3 days ago

• Agencies: Traditional agencies too resistant to digital … Digital agencies not ready to lead …

  
  Francis Anderson — Authority: 132
  Agency bosses too old and change resistant, claims Sorrell WPP chief executive Sir Martin Sorrell (aged 64) claims that brands are not spending enough online because the people who run their agencies are too old and resistant to change. Delivering the opening keynote session at ad:tech New York , Sorrell ...
  6 days ago

• Krug Mind Share Auction

  
  Chic Today — Authority: 132
  Image courtesy of Krug Mind Share Krug has teamed up with some of the greatest minds alive to create a unique auction–all in the name of charity. On 5 November, Christie’s will be holding the Krug Mind Share auction, which will see 8 high-profile individuals, including WPP mogul Sir Martin Sorrell, ...
  1 week ago

• Mumbrella Podcast: Flashmobs; Dodgy bloggers; WPP’s woes; Eddie’s slow start; Shonky PR

  
  mUmBRELLA — Authority: 700
  In this week’s Mumbrella Podcast, editor Tim Burrowes, new deputy editor Camille Alarcon and PR man Scott Rhodie discuss: Was the Flip beach flashmob stunt a hit or miss?; Should bloggers be fined for taking sweeteners?; What’s gone wrong at WPP?; 7Two’s slow start; Eddie McGuire’s slow start; How ...
  1 week ago

• Yahoo’s GroupM Deal Could Mean Their First Scripted Comedy

  
  Tubefilter News — Authority: 605
  With the news that WPP’s GroupM agency and Yahoo are teaming up to create some new brand-backed original web series, we were intrigued and wanted to find out a little more about the deal. GroupM after all is the parent of Mindshare Entertainment which produced the noted comedy web series turned TV pickup by ...
  1 week ago

• Sorrell borrows blog post to predict an “LUV” recovery

  
  Wadds' PR Blog — Authority: 469
  Journalists apparently hung on to Sir Martin Sorrell’s every word at the WPP Q3 results announcement on Friday. Not to hear that WPP report revenues of £2.01 billion for July to September (up 6.7 per cent on the same months last year) but to learn the adman’s latest thinking on the shape of the recession. They ...
  1 week ago

• Does Sir Martin have another motive for peddling his alphabet soup?

  
  Family: News and advice on family matters children and parents — Authority: 973
  Sing along now. "Luv luv luv. Luv luv luv. Theres nothing you can do that cant be done?" Fresh from chopping 11232 jobs or 10pc of his workforce look who popped up on Friday with his All You Need is Luv routine.
  1 week ago

• WPP chief attacks flat is the new up mentality

  
  The Guardian - guardian.co.uk — Authority: 982
  Sir Martin Sorrell derides those who believe there is a recovery because ad revenues are declining more slowly The WPP chief executive, Sir Martin Sorrell, today attacked those who have interpreted reports of a slowdown in advertising revenue decline as a recovery. He said the market had adopted a "flat is the new ...
  1 week ago

• Yell shares rise on debt deal hopes

  
  The Guardian - guardian.co.uk — Authority: 982
  Yellow Pages publisher tells the City it just needs the support of two more lenders Yell is leading the risers on the FTSE 250 index on optimism that the company might finally be close to agreeing a refinancing deal. After three deadline extensions, Yell is now tantalisingly close to hitting the target of 95% ...
  1 week ago

• WPPs Sir Martin Sorrell bets on a LUVshaped recovery as sales decline slows

  
  Family: News and advice on family matters children and parents — Authority: 973
  WPP chief Sir Martin Sorrell pointed to an "LUV"shaped global recovery as the decline in revenues at the advertising group slowed.
  1 week ago

• European Shares Edge Lower

  
  FOXNews.com — Authority: 942
  European Shares Edge Lower
  1 week ago

• WPP revenues fall 8.7% in third quarter

  
  The Guardian - guardian.co.uk — Authority: 982
  Sir Martin Sorrells advertising group WPP says profitability likely to improve in second half of year Sir Martin Sorrells WPP continued to be hit by the downturn in the third quarter, with like-for-like revenues dropping almost 9%, as the group predicted an improvement in performance heading into 2010. WPP, which ...
  1 week ago

• WPP posts lower revenues

  
  The Guardian - guardian.co.uk — Authority: 982
  Advertising giant WPP reported a fall in quarterly revenue s this morning, but said things were slowly starting to improve. WPP, whose agencies include JWT and Ogilvy & Mather, posted an 8.7% fall in like-for-like revenues in the third quarter. In the UK, revenues were down 9% while the rest of western Europe ...
  1 week ago

• Ad Agency Denizen sues WPP group plc – Patent Infringement

  
  Tribble Ad Agency : The Advertising Agency of Record — Authority: 134
  Ad Agency Denizen is claiming to have patented product placement ( patent 6,859,936 ) is suing WPP group plc, for violating the patent. It’s actually interesting on multiple fronts. First let me go on record as stating that product placement existed for over a century for TV / Video / Movies.. literally I have ...
  1 week ago

• Why isn’t WPP scary in Australia?

  
  mUmBRELLA — Authority: 700
  I try and avoid the “Everything was better in London,” anecdotes if I can.   For one thing, it’s getting on for five years since I was there now, and for another, I can remember how irritating I used to find it when my Aussie colleague on Media Week in the UK used to tell me that everything was better in ...
  1 week ago

• Next trend in advertising: “crowdsourcing”

  
  Bizmology — Authority: 124
  It is difficult to be completely original and innovative these days. As soon as you come up with that brilliant idea you think no one has ever experienced, it gets packaged to you via the latest “hilarious” YouTube clip, Twitter message, or personal blog post making the rounds. More than ever, newer ...
  1 week ago

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