wpp

Welcome to the 'wpp' tag page at Technorati. This page features content from the farthest reaches of the Blogosphere that authors have "tagged" with 'wpp'.

Latest blogosphere posts tagged “wpp”

• LG consolidates into Ogilvy PR agency

  
  mUmBRELLA — Authority: 695
  Burson-Marsteller, the WPP-owned agency, has lost the LG Electronics account to sister agency Pulse Communications, part of Ogilvy PR. Australia is the latest market to appoint Ogilvy PR, branded as LG One, following a review of the business in other parts of the world. In the US, Europe and parts of Asia, WPP ...
  2 days ago

• Seeking a Symbol for This Ad Knows About You

  
  NYT > Theater — Authority: 899
  Does an asterisk, a speech bubble or a power-off symbol best communicate that a Web ad uses targeting?
  2 days ago

• Advertising: Puerto Rico Revives a 50-Year-Old Campaign

  
  NYT > Theater — Authority: 899
  An Elliott Erwitt photograph, top, from the Puerto Rico campaign in the 1950s. Above, a photograph from the new campaign.
  2 days ago

• Recession’s perfect storm speeds up change in ad industry

  
  Summit Notebook — Authority: 530
  Why is it that the United States’ advertising as a proportion of marketing services is at its lowest point since 1977, maybe even lower than since the Second World War ? You may have guessed it it’s the recession. But it will get better, Martin Sorrell , CEO of advertising giant WPP , said. ...
  3 days ago

• Ad Agency Ogilvy cans 90 from both coasts

  
  Tribble Ad Agency : The Advertising Agency of Record — Authority: 132
  We just got a tip that wpp group plc ad agency Ogilvy just laid off 90 people from East and West coast. … we cannot verify this yet as from what we understand, pink slips are flying at multiple locations simultaneously. Our understanding is that many of these people were working on the same project hence the ...
  3 days ago

• The day ahead: Wednesday

  
  From Reuters.com — Authority: 124
  Indications of what markets might expect from Friday’s non-farm payrolls report could emerge from the ADP National Employment private sector survey and the November Challenger Layoff report. Other highlights: *  The lead committee on financial regulatory reform in the House of Representatives is expected to ...
  4 days ago

• Live blog from the Reuters Global Media Summit

  
  MediaFile — Authority: 599
  Reuters reporters will be sending live updates from interviews with guests including Disney’s Anne Sweeney, IAC’s Barry Diller, WPP’s Martin Sorrell, Sirius XM’s Mel Karmazin and more.
  5 days ago

• Ad agency Adam & Eve founders paid up to £750,000 to WPP in dispute

  
  The Guardian - guardian.co.uk — Authority: 988
  WPP chief Sir Martin Sorrell claimed agencys founders broke terms of gardening leave agreement after resigning The founders of advertising agency Adam & Eve are understood to have paid out up to £750,000 to settle a legal dispute with WPP chief Sir Martin Sorrell. Sorrell launched a legal action against Adam ...
  1 week ago

• International Day for the Elimination of Violence Against Women

  
  FORpeace - the blog of the Fellowship of Reconciliation — Authority: 125
   As Rev. Patti Ackerman, FOR USA liaison to the International Fellowship of Reconciliation,  heads for The Netherlands to co-deliver training through the Womens Peacemaker Program on masculinity next week to two dozen delegates from around the world, we are reminded on this day of the important context of such work ...
  1 week ago

• AOL Revamps Its Logo, Hoping to Revive Brand

  
  DealBook — Authority: 756
  AOL is taking a cue from Boy George, hoping to improve its karma by becoming a chameleon. A new brand identity is to be adopted next month.
  1 week ago

• Advertising: AOL Revamping Its Logo, Hoping to Revive the Brand

  
  NYT > Theater — Authority: 899
  A new brand identity for AOL, when it is spun off from Time Warner, replaces the letters AOL with “Aol.” — complete with a period.
  1 week ago

• Mediacom and Match retain Ikea media account

  
  mUmBRELLA — Authority: 695
  Mediacom and Match have retained the estimated $9m media account for Ikea in Australia, following a review of the furniture retailer’s media planning and buying arrangements around the world.    Mediacom will continue to handle buying, while Match will oversee planning. Ikea’s global media account is worth ...
  2 weeks ago

• Aegis revenue down 10.8%, with gloom to continue

  
  mUmBRELLA — Authority: 695
  Aegis Group, which owns agency networks Carat, Vizeum and Isobar, has reported a 10.8 per cent drop in organic revenue in the nine months to the end of September, with little sign it will experience an upturn this year.   The marketing communications group, which has clients including Kellogg’s and Johnson ...
  2 weeks ago

• Google : Yahoo is a competitor to WPP

  
  Tribble Ad Agency : The Advertising Agency of Record — Authority: 132
  In a very interesting statement, it appears that Google is saying that Yahoo is a competitor to WPP group plc, but not themselves. A recent check on the stock price of WPP group plc (NASDAQ: WPPGY) showed the following as a list of “Related companies” So the question is, why is everyone else calling ...
  2 weeks ago

• WPP and Fox Audience Network Announce a Partnership to Provide Enhanced Online Media Planning Services

  
  Ad Operations Online — Authority: 480
  Integrated data offerings set new standard for multichannel audience insights, segmentation and media planning LOS ANGELES & NEW YORK – Fox Audience Network (FAN), a division of News Corporation, and WPP (NASDAQ:WPPGY) announced a partnership to provide marketers with more accurate and in-depth information to ...
  3 weeks ago

• Roy Greenslade: WPPs Sorrell: lets hope more papers drop like flies

  
  Media: Greenslade | guardian.co.uk — Authority: 143
  I generally admire the writings of Chrystia Freeland , the US managing editor of the the Financial Times , but I havent much time for her statement applauding the "end of the oversupply of journalism." She told the Joan Shorenstein Centre that the news industry is the "white-collar equivalent of Detroit auto ...
  3 weeks ago

• 
  Digital Destiny — Authority: 120
  
  3 weeks ago

• Charging to the top

  
  The Guardian - guardian.co.uk — Authority: 988
  The Media Top 100 Index leaders have found ways of making money from non-advertising sources Full table of OC&C; top 100 media companies Diversify or die. That is the stark message contained in this years Media Top 100 Index compiled by OC&C; Strategy Consultants. The list of the countrys largest media ...
  3 weeks ago

• Are admen still the brains behind campaigns?

  
  The Guardian - guardian.co.uk — Authority: 988
  … rarely is the answer, in this new age of multiple marketing models and chief executives guided by bankers and consultants The Mad Men account man of legend, with a martini in one hand and a million-dollar deal in his pocket, is probably just that – legend. And few of these people, more account barons than ...
  3 weeks ago

• OC&C Media Top 100 Index 2009

  
  The Guardian - guardian.co.uk — Authority: 988
  The list of the country’s largest media groups ranked by revenue
  3 weeks ago

Comments about wpp