Search / 261 posts tagged cluetrain
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Startup reality check: launching versus landing
http://www.webguild.org/ 2008/ 09/ startup-reality-check-launching-versus-landin…While startups always make a big deal about introducing new products, the real birth of a company comes not when you launch your first product but when you land your first big customer. Here’s the difference: it only takes a demo to launch a product, it takes a business model to land a customer.
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Startup reality check: launching versus landing
http://www.keeneview.com/ 2008/ 09/ startup-reality-check-launching-versus.htmlWhile startups always make a big deal about introducing new products, the real birth of a company comes not when you launch your first product but when you land your first big customer. Here's the difference: it only takes a demo to launch a product, it takes a business model to land a customer.
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How Do Companies Find Their Community Managers?
http://rickmahn.com/ 2008/ 08/ 28/ how-do-companies-find-their-community-manager…It’s a new field where there are no experts; no real training for classification or certification, and it’s difficult for folks participating in it to explain how it works. It’s not a lawless field where anything goes, but the cowboys still roam the prairie where social media grazes. Christopher S.
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Washington State Dems have a blog (2 years, 4 months, and one day later)
http://olywa.blogspot.com/ 2008/ 08/ washington-state-dems-have-blog-2-years.htm…Ken Camp had a great idea, oh two freaking years ago. That the state party should use the web in a better way, including developing a blog, to expand their reach.Chair Dwight Pelz' reaction at the time was pretty stupid:Invariably some comment will be posted there, and then attributed by someone as being from “an official State Party publication”.
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Scrivener is on our side
http://www.hyperorg.com/ blogger/ 2008/ 08/ 24/ scrivener-is-on-our-side/I blogged yesterday about wanting a word processor that reflects better how we actually write. Islamoyankee in the comments suggested Scrivener, a Mac tool I tried once but didn’t take to, for whatever reason.
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Engage social networks like you would meet someone in a bar
http://marketingconversation.com/ 2008/ 08/ 13/ social-networking-requires-build…I have been going through Google Docs and discovered an internal document I would like to share with you from back in the beginning of 2007. Taylor Donlan wrote it to explain to our new staff how best to reach out to and engage online on behalf of our clients and in general.
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notes(back in the UKKK
http://lavachequilit.typepad.com/ la_vache_qui_lit/ 2008/ 08/ notesback-in-the-u…One morning one of the patients a few doors further down into the ward was obviously dying as his family all arrived during breakfast time, which was against regulation. He was an old man, I had seen him before as...
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All your Now are belong to us
http://www.hyperorg.com/ blogger/ 2008/ 08/ 09/ all-your-now-are-belong-to-us/NBC tried to keep us Americans from seeing the Olympics in real time. So, how’s that working out for NBC? From the NYT: NBC, which owns the exclusive rights to broadcast the Olympics in the United States, spent most of Friday trying to keep it that way.
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A Social Media Conversation: How PR, IR and Marketing Professionals Can Engage and Participate in the Social Web
http://4entrepreneur.net/ ?p=702Business Wire conducted a seminar on social media and how PR can engage and participate in the social web. Here is a summary: —- What is social media: Companies are impersonal entities. Social media helps to convey a more personal, human side to a company’s image. It provides consumers with a face, voice, and message that create a deeper understanding of the company.
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Guy-Church, please board Cluetrain
http://www.kinnon.tv/ 2008/ 08/ guy-church-plea.htmlMy buddy, Brother Maynard, weighs in on the guy-church story with a little Cluetrain wisdom. He ends with this, When you stop listening to the community outside your walls, you fall out of touch, and out of favour with the community.
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