Google App Updates – Where’s the Communication? - Page 2

Author: Chris Marentis
Published: March 28, 2012 at 5:44 pm
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Generally, Google is great about communicating and announcing changes and updates to products or services, so I’m not sure what happened this time. And it’s not like they’re going to lose disgruntled customers over this given that we love our apps and our phones and can get over something like this. At the same time, a small or local business might not be so lucky, and definitely can’t afford to lose customers, especially when those customers are disgruntled and have the power to create a negative perception for that local business; and as we know, bad news can spread like wildfire. Plus, communication and transparency is just the right thing to do in most cases.

If you’re a local business, do what you can do communicate any changes for your business to your employees and consumers as soon as possible to keep everyone in ‘the know’ and happy.

 
 

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Article Author: Chris Marentis

For nearly three decades, Chris Marentis, founder and CEO of Surefire Social, has been responsible for driving innovation and sales growth for large media and e-commerce brands as well as start-ups. With a long-history of counseling local businesses …

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