Near Field Communication From Google Gets Lost in the Shuffle - Page 2
3) Simplified social check-ins – Right now if I want to check in at a location for every location-based service I use, I have to take five minutes and boot each app up on my phone and go to town. One little tap could be the foundation for automated check-ins on Scvngr, Facebook, GoWalla and Yelp. Even better, when you do manage to become Mayor/Duke/Duchess/King of the place, sirens could go off and balloons could drop from the ceiling while the manager comes on over to shake your hand, offering you the keys to the liquor cabinet and free hugs. Granted, this is unlikely, but the point is that it could. Not that it will.
Clearly the application that could potentially be picked up the fastest is payments. The pass through dollars could be enormous, not to mention the convenience factor, the potential for cutting down on credit card fraud and the improved customer experience. It's even possible someone could design a third-party service that would take the burden of credit card processing off of small business altogether via a system like this. But the application that could inspire the most creativity and entrepreneurship is definitely the improvement to location-based social media services. Confirming someone's presence in a venue plus making it stupid simple to check in and use the service is a powerful combination that businesses could get behind in a big way.
In short, Gingerbread is going to be pretty freaking tasty.



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