An Open Letter to Steve Jobs' Ego
Photo Credit:Pablo Costa
We all know Steve Jobs is brilliant. He has a knack for getting inside the consumers mind and giving us what we want. He is a visionary who uses trends to break new ground with such a strong passionate belief it creates a kind of religious experience surrounding his products. Steve Jobs is bigger than life. Just like a superhero. And just like a superhero, he has his own form of kryptonite.
Even while the world can recognize his achievements, the business world is out there to make money. It is often said that. “Imitation is the sincerest of flattery,” but Steve hardly cares for this pat on the back. iPhones and iPads have sent standards, but its obvious Mr. Jobs wishes the rest of the world wouldn’t roll up its sleeves and try harder.
His ego can’t handle it. Steve needs to control everything. While this thirst for tyranny has proven it can provide a singular user experience which appeals to many, the mere idea there are others in the world who choose to sidestep his dictatorship puts him at the front of the angry mob waving pitchforks and torches. His Ego replaces his reason.
Don’t believe me? Recently, with a rare appearance at Apple’s quarterly report, Mr. Jobs made statements about the fragmentation of the Android operating system and the hardship this produces for developers. This might have been a perfectly fine statement except for the liberty he took in manufacturing a quote from the developers of Tweetdeck.
"Twitter client, Twitter Deck [sic], recently launched their app for Android. They reported that they had to contend with more than 100 different versions of Android software on 244 different handsets. The multiple hardware and software iterations present developers with a daunting challenge."
Steve not only manufactured the quote, he even got the name of the app wrong. I am not going to pick on him over the name of the app, we all make honest mistakes. It is the dishonest mistakes which point out his ego. From where I come from, we call that talking out your neck.
Tweetdeck responded to Steve Jobs with a tweet:
“Did we at any point say it was a nightmare developing on Android? Errr nope, no we didn't. It wasn't.”Continued on the next page