Four Things I have Learned from Steve Jobs - Page 2
I don’t anyone knows enough to eschew usability testing, audience analysis, surveys and other means to get real information from real people. We all need to validate our ideas and concepts in the real world.
Lesson 3: Play nicely with others.
Jobs seemed to think no ideas matched his own, so mostly never licensed anything with anyone else. This is why back in the days that I worked on a Macintosh my software options were so limited. And, why after I changed jobs and worked in a PC environment I was frustrated that any files created on a Mac could not be opened on my computer and vice versa. The hours wasted!
Lesson 4: Give back.
One of the things that saddened me the most is that a person and company that made so much gave so little in return. There was no focus on charitable works. Jobs apparently found no value in such activity and really looked down on Bill Gates for his foundation work.
There is no value on sharing what you know. Apple under Jobs was a walled garden. If you were lucky you got invited in to play. Everyone else was left on the outside looking in. I think of all opportunities to use that genius to do good in the world and am just so disappointed.



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