How to Spot a Killer - Page 2
Earlier I mentioned that there were iPod killers back in the early days. 2001, 2002. Name one.
There were also several iTunes killers. Remember Rhapsody? RealAudio? WalMart's online music store, with 88 cent tracks, was going to bury iTunes. Those of you who pay attention to the news will know that iTunes failed to be killed or buried. There are still options for downloading music, but none of those options is promising to make a significant dent in iTunes sales – much less kill anything.
Over the course of all this killing, Apple has gone from a pathetic little niche computer maker to the largest tech company in the world by market capitalization, and having almost $100,000,000,000.00 in the bank. Also, the only company to kill an Apple product has been Apple.
Proof? Apple discontinued the iPod mini while it was the best selling product in the company's history, to introduce the iPod nano.