What Would Steve Jobs Do to Save Apple? - Page 2
5) iLead: Establish a two-in-the-box leadership team with Sir Jonathan Ive and Tim Cook. Ive is the dreamer. Cook is the doer. Cook’s expertise is operational excellence. Ive’s expertise is industrial design – the minimalistic look and feel that made Apple products what they are today. Cook will fix the supply constraints and Ive will design the future. Samsung also used a “two top” system for the leadership team as needed. SJ: “My job is to make the whole executive team good enough to be successors, so that’s what I try to do….Your time is limited, so don't waste it living someone else's life."