TechStars Cloud Companies Ignite Alamo City
For the last three months, San Antonio has been host to the inaugural TechStars Cloud teams, and today each one pitched their software and services at Demo Day. Eleven teams have worked on their ideas at the Geekdom offices while receiving mentoring from some of the brightest minds in the technology industry. The event, sponsored by Rackspace, was the chance for these startups to secure funding for their companies.
The pitches seemed to fall in three different categories: analytics, APIs and the general consumer sector. Here is a first glance at these companies and their services.
Analytics
With the explosion of data driven by smartphones and mobile apps, many TechStars Cloud companies developed new ways to interpret this large amount of data. Keen.io is a company that was created for smartphone app developers to learn more about their users’ behavior on their apps. Their software can monitor every click, swipe and keystroke within a mobile app. This information can in turn be used to create a better experience for their users.
Callisto.fm was designed to provide real-time analytics for different types of media. It allows outlets to know what types of media is being heavily played on different platforms, such as YouTube and Vimeo. Additionally, it can let its clients know that a music video is going viral in different parts of the world.
Offering what they call “decisions as a service,” Conductrics has a service that helps companies make the right decisions for their customers in real time. Instead of serving up the same content to every customer, Under Armor (a Condustrics client) uses geolocation information to display its warm weather gear to those customers in hotter climates and cold weather gear to those customers in chilly climates.
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