Give New Amazon Kindle ebooks as Gifts to Anyone - No Kindle Required
Amazon announced today that you can now give a Kindle ebook to anyone as a gift, just as you would any other Amazon product. And the best part is, neither you nor the receiver of your gift needs to have a Kindle. The only requirement is an Amazon account for you and an email address for the recipient. The ebooks can be read from Kindle apps on iPhones, iPads, Android and Blackberry phones and both Macs and PCs. All Kindle apps are free.
It is extremely simple to give a Kindle ebook as a gift. On Amazon, just pick out the book you want and instead of clicking "buy now", click "Give as a Gift". You will be taken to a page where all you have to do is enter the email address of the recipient (and, optionally, their name and a message) and place your order and you are done. It is so easy, you might be tempted to give Kindle ebooks for all of your holiday gifts.
If the gift recipient does not like the ebook, they can exchange it for an Amazon.com gift card, which can be used for anything in Amazon, not only ebooks. The ability to give Kindle ebooks as gifts seems like such a great idea, it is so easy and there doesn't seem to be any downside. My only question is, why didn't Amazon allow Kindle ebooks to be gifted from the beginning? Seems like a no-brainer.