Feature: Blogging Google

Google Glass: I Just Don't See It

Author: Frank Bocchino
Published: February 21, 2013 at 9:09 am
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Google churns out technology products faster and more proficiently than Octomom produces tax deductions. And I've been a fan and faithful contributor for years (of Google products not Nadya Suleman that is). Gmail, Google Calendar, Android, Blogger, Maps — I'd list them all but I'm sure they'll release a few more by the time this article is printed today. And the latest product is Google Glass.

Part steampunk, part Terminator, Google Glass looks more like eye wear Jordy from Star Trek might wear on the beaches of Rigel 7 than a technology product. But it's Google's new way of looking at your world as seen through the Internet. Through verbal and motion commands, it can take a photo or video of what you happen to be looking at at that moment and lets you share it through the Web. It gives you directions if you want through maps. And of course does searches for images, answers, etc. on command. It even comes in five colors.

Now aside from the Google phone, Chromebook, and Google Business cards, Google Glass is really one of only a few tangible products the company has released. But this time Google has come up with a great way of selling its Google Glass: by not letting you buy it.

That's right, if you want to be one of the first people ridiculed --er, admired-- for wearing the new tech headgear then you are going to have to earn it, or at least apply for the opportunity. As the site explains:

"We’re looking for bold, creative individuals who want to join us and be a part of shaping the future of Glass. We’d love to make everyone an Explorer, but we’re starting off a bit smaller. We’re still in the early stages, and while we can’t promise everything will be perfect, we can promise it will be exciting."

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Article Author: Frank Bocchino

Social media humorist, marketer, published author several hundred times, I specialize in web content creation.

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