Samsung Beats Apple in Smartphone Units Sold in Q3

Author: Dan Reyes
Published: October 27, 2012 at 7:29 am

Almost everyone in the technology world knows that Samsung is shipping enormous numbers of smartphones these past few months. The nagging question is, exactly how much?

Well, according to a recent report Samsung managed to ship out 56.9 million phones in the 3rd quarter of this year. Breaking those numbers down, it means 162 million were sold globally in Q3 and 1/3 of all those smartphones made in that particular period this year was a Samsung mobile device. Simply stated, Samsung market share in mobile has ballooned at 35 percent worldwide, which is a record for the mobile industry.

In contrast, Apple, which reported good but not great financial results in its recent quarter, only shipped 26.9 million iPhones.

Strategy Analytics executive director Neil Mawston has said, "This was the largest number of units ever shipped by a smartphone vendor in a single quarter."

To put in another perspective, the said research shows that Samsung shipped more than twice the phones than their bitter rival Apple. It also appear that Samsung and Apple are the only companies that matter in mobile nowadays, meaning total domination for both companies when it comes to mobile devices, particularly smartphones. "Volumes have polarized around those two brands", adds Neil Shah, an analyst at Strategy Analytics.

Meanwhile, the Samsung Galaxy S III still remains the flagship smartphone of Samsung, while Apple has iPhone 5 as its current flagship handset.

Maybe Apple's billion dollar judgement recently against Samsung had actually helped the Korean company in terms of overall smartphone sales. Who knows? One thing is certain, though — the epic battle for smartphone supremacy between Apple and Samsung is not ending very soon.


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Article Author: Dan Reyes

Freelance technology writer, business news reporter, and social media blogger. Follow me:

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