Stick or Twist: Should You Upgrade Your iPhone Now or Later?
There’s a lot of wailing on the web these days as internet communities mourn the no-show of the iPhone 5.
That’s not to say such people don’t appreciate the iPhone 4S for what it is of course. The general consensus appears to be that the 4S is truly remarkable. The Siri voice activation technology alone is a huge leap forward, as is the enhanced camera, the better battery and iOS 5. But that’s still not quite what we were expecting.
Apple could have introduced the iPhone 5, and some maintain they should have. The argument goes that they would have sold a lot more units if the new Apple product had a 5 and not a 4 in the title. The blogosphere was eagerly anticipating more changes - a revolutionary new iPhone. Everyone would have jumped onto the bandwagon, wringing their hands with joy and queuing for hours to get their hands on this hot new product, if the pre-release articles and excitement were to be believed.
If you are an Apple fanatic, however, you already have the iPhone 4, and most likely are signed up for a two-year contract. Behold the genius: Apple successfully launches a smartphone that is not aimed at its existing smartphone customers, but instead offers a newer, better, business-appropriate, more stylish version of the iPhone 4 for those who stayed off the carousel for the last go-round. This means that iPhone 4 users will presumably be able to buy the shiny new iPhone 5 when it arrives, with its release timed to coincide with the end of contract for the eager beavers who purchased the iPhone 4 upon release.
So the 4S isn't aimed at these folks. It's aimed then at the three other main categories of potential buyers:Continued on the next page